Digital Communication Primer (Who Am I?) - Clemson MiniMBA Fall 2013

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Digital Communication Primer (Who Am I?) - Clemson MiniMBA Fall 2013

  1. 1. #CUminiMBA MINI MBA CLEMSON AT THE FALLS | 11-1-13 BOBBY RETTEW Thursday, November 7, 13
  2. 2. Thursday, November 7, 13
  3. 3. Thursday, November 7, 13 MY STORY CORE VALUES EXECUTION FUNNIES
  4. 4. CORE VALUES telling & sharing rich stories • finding • telling the story the story • seeking • sharing Thursday, November 7, 13 the story the story
  5. 5. EXECUTION bring passion to the market • own your media • own your conversation • own your brand • credibility Thursday, November 7, 13 is everything
  6. 6. OWN YOUR MEDIA Thursday, November 7, 13
  7. 7. 3/18/13 New Brand Launch Thursday, November 7, 13 3/21/13 3/26/13 4/12/13
  8. 8. Thursday, November 7, 13
  9. 9. OWN YOUR CONVERSATION Thursday, November 7, 13
  10. 10. IN ONE WEEK Tweets: 3,581 YouTube: 4.8m #SoLongVampires Thursday, November 7, 13
  11. 11. social Thursday, November 7, 13 care
  12. 12. OWN YOUR BRAND Thursday, November 7, 13
  13. 13. 8/12/13 Thursday, November 7, 13 8/26/13
  14. 14. @MartyBoardman $ Writing Passionately Consistently Thursday, November 7, 13
  15. 15. Thursday, November 7, 13
  16. 16. CREDIBILITY IS EVERYTHING Thursday, November 7, 13
  17. 17. Thursday, November 7, 13
  18. 18. INTERESTING CASE STUDIES Thursday, November 7, 13
  19. 19. INFLUENTIAL TWEET Thursday, November 7, 13
  20. 20. FUNNY SELFIES Thursday, November 7, 13
  21. 21. FUNNY SELFIES Thursday, November 7, 13
  22. 22. THE PROMOTED TWEET Thursday, November 7, 13
  23. 23. EMPLOYMENT ISSUES Thursday, November 7, 13
  24. 24. CONFIRM EVERYTHING Thursday, November 7, 13
  25. 25. MONITOR CONVERSATIONS Thursday, November 7, 13
  26. 26. HAVE COMPASSION Thursday, November 7, 13
  27. 27. #CUminiMBA QUESTIONS Thursday, November 7, 13

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