Anderson Area Chamber New Media Workshop Presentation #2
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Anderson Area Chamber New Media Workshop Presentation #2

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    Anderson Area Chamber New Media Workshop Presentation #2 Anderson Area Chamber New Media Workshop Presentation #2 Presentation Transcript

    • Telling your story?
      Anderson Area Chamber of CommerceNew Media Workshop| August 25, 2010
    • What is a movement?
      “A movement is thrilling. It's the work of many people, all connected, all seeking something better. The newly leveraged tools of the net make it easier than ever to create a movement, to make things happen, to get things done. All that's missing is leadership.” Seth Godin
    • What is your message?
    • The Rhetorical Triangle?
      Ethos?
      Pathos?
      Logos?
    • The Rhetorical Triangle?
    • What is the purpose behind telling the message?
    • Who is listening to the message?
    • Why are they listening?
    • Deliver the message over time!
      Tease them
      Intrigue them
      Excite them
      Make them come back for more
    • Deliver the message over time!
    • What is your red-string?
    • What are we using to tell stories?
      Blogs
      Websites
      Video
      Newsletters
    • What are we using to distribute stories?
      Facebook
      Twitter
      YouTube
      FriendFeed
      Email
    • What are we using to build communities?
      Flickr
      Twitterface/Intefy
      Hashtags
      Facebook
    • Facebook | Legacy Day
    • Facebook & Blog | Skinny on Kathy
    • Flickr| NASA Photostream
    • Twitter Hashtag| #Blogchat
    • YouTube| New York Presbytarian
    • Twitter & Web| Twitterface/Intefy
    • YouTube & Blog| Andy Arnold Law Firm
    • Group Blog| SCHA
    • Location Based Social Media Foursquare & Gowalla
    • Innovative Messagingleads toEmpowered Movements