Transcript of "UniversalGolfMagazine_MediaPack_Sept 2010"
Universal Golf Magazine Published in SA Read in 57 Countries Monthly Click to open the latest issue Click your right arrow to proceed…
<ul><li>As the use of internet continues to increase and advertising budgets shrink, digital interactive publications prove to be the most cost effective solution for both publishers and readers. </li></ul><ul><li>Welcome to Universal Publishers – Masters of digital creation. </li></ul><ul><li>KEY POINTS </li></ul><ul><li>By lowering the cost of production, printing & distribution… </li></ul><ul><li>By creating a highly viral consumer magazine… </li></ul><ul><li>By creating an interactive rich media platform… </li></ul><ul><li>WE ARE SIMPLY ABLE TO </li></ul><ul><li>give you more mileage for your buck. </li></ul><ul><li>We’re talking mileage from as little as R160 per month. Yes Really. It is possible. </li></ul>
DISTRIBUTION CHANNELS On launch of each issue, we use these channels to distribute the “link” to readers And readers use the same channels to distribute the mag to their friends. Facebook Linkedin Twitter Blogs Email YouTube Google Share This No More Post
SHARING YOUR PRODUCT WITH OUR READERS There is a variety of options available to you Full Page ** 1/2 Page ** 1/4 Page Revolving adverts: Book any of the above 3 adverts, and you’ll get triple the space you asked for with our revolutionary revolving adverts. This means you submit 3 designs for your product/business and when the reader is on your page, your advert will change every 3-5 seconds. Your advert will have a direct link to your website. From R440 per issue Product & Golf Estate Reviews One estate and one product review will be showcased in each issue. You will receive an interactive double page spread custom designed by us. All you’ll need to do is give us a 700 word review, 6 images, your logo, a video (optional) ,all your contact details and website address. We’ll do the rest. Your spread will contain direct links to your website. Only R2’000 per issue MORE OPTIONS ON THE NEXT PAGE
Slingshot Adverts These adverts are page sponsors and there will be 15 slingshots per issue. Your slingshot will be placed on a selected feature within the mag, and when the reader moves his/her cursor over the flashing “page sponsor” – your advert will open into a full page. We’ll design your slingshot for you - all you need to do is submit 3 images, 30 words of text outlining your product/service, your company logo, contact details and website address. We do the rest for you. Your slingshot will contain a direct link to your website. From R320 per issue Slingshot Classified Adverts There will be 2 slingshot classified adverts per issue – one for Golf Accommodation, and one for Golf Tour Operators. As per “slingshot adverts” above, your advert will be a flashing page sponsor. When the reader moves their cursor over it, the page will open into a full page showcasing a maximum of 5 companies (one of which will be yours) – All we’ll need from you is a logo, 1 image & website address. Clicking on your logo will take the reader to your website. From R160 per issue
CIRCULATION TOTAL Internal Distribution: 110’000 External (through partnerships): 60’000 Name Distribution Channel Comment Universal Publishers 70% South Africa 100’000 Golfers Email, Facebook, Twitter, Blogs, & Linkedin, Magazine link is distributed on launch of each issue Vodacom Golf 100% South Africa 10,000 Email We publish their monthly newsletter & Distribution (via email) includes a link to Universal Golf Golf in the Garden Route 50% South Africa 50,000 Email & website Their monthly newsletter includes a large banner & direct link to Universal Golf Other Global 15'000 Blogs & websites We constantly seek new avenues to grow readership and subscription via websites and blog reviews - details on request
ADVERT SPECS All advertising specs, tips, samples, options and capabilities can be found within our publishing profile mag. Familiarise – Click on the cover. <ul><li>NOT SO FINE PRINT </li></ul><ul><li>All magazines will be launched between the 25 th and 30 th of each month </li></ul><ul><li>Rates exclude Vat & Agency commission (if you use an advertising agency) </li></ul><ul><li>50% deposit required on booking to secure space, balance 7 days before launch. </li></ul><ul><li>Further payments to be made by launch of each respective issue. </li></ul><ul><li>Location of adverts to be determined by the publisher </li></ul><ul><li>Rates subject to change without notice </li></ul>
Once a booking form is signed, our Editor Bobby Nic will be in contact with you to assist with design features of your advert and ensure that it’s optimised with the interactivity available to you . Denis Nicholson ** 083 775 7693 Ivor Kretschmer ** 082 413 6733 [email_address] [email_address] RATE CARD_Sept 2010 SHARE YOUR PRODUCT WITH THE GOLFING WORLD Currency: Rates in South African Rand Rate/issue Rate/issue Rate/issue Rate/issue 1 issue 3 issues 6 issues 12 issues Revolving Adverts 50% discount 60% dicsount 68% discount Revolving adverts include 3 revolving pages + link to website + email link Quarter Page: 1,375 688 550 440 Half Page (vertical): 2,750 1,375 1,100 880 Half Page (horizontal): 2,750 1,375 1,100 880 Full Page 5,000 2,500 2,000 1,600 Platinum Sponsor (Cover Strip and links + 1st Full Page advert) 10,000 5,000 4,000 3,200 Reviews Review includes custom interactive design, 700 words, 6 images, contact details & link to website (video optional) Course Review (interactive DPS) - 1 review per issue 2,000 - - - Product Review (interactive DPS) - 1 review per issue 2,000 - - - Slingshot Full Page (page sponsor) Slingshot adverts include 3 images, 30 words, link to website + email link Full Page (Max 20 slingshot adverts) 1,000 500 400 320 Slingshot Classified (page sponsor) 5 adverts per page, & 1 page per category - keeping these adverts exclusive Golf Accommodation (logo, link, and contact details) x 5 adverts/page 500 250 200 160 Golf Tours Operators (logo, link, and contact details) x 5 adverts/page 500 250 200 160
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