×
  • Share
  • Email
  • Embed
  • Like
  • Private Content
 

Why 3M misses the mark: analysed with the Innovation Battlefield Framework (Draft)

by Founder at Board of Innovation on Mar 27, 2013

  • 2,309 views

 

Statistics

Views

Total Views
2,309
Views on SlideShare
2,210
Embed Views
99

Actions

Likes
15
Downloads
140
Comments
3

6 Embeds 99

http://khairulorama.wordpress.com 38
http://www.scoop.it 22
http://prezi4u.tistory.com 13
http://socialecosystemlab.com 13
http://www.linkedin.com 12
http://www.andrewgriffithsblog.com 1

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

13 of 3 previous next Post a comment

  • JonathanLandau Jonathan Landau I like the battlefield metaphor. There may be an opportunity to be more illustrative with the visual, to play up the battlefield concept more (without being overly playful or distracting).

    I think there may be some confusion as to how a feature/product could be both unexpectedly awesome, while at the same time not being missed by customers if left out. That begs the larger question of the two axes. They appear to overlap to some extent, rather than measuring two highly distinct attributes. I don't make a hard distinction between something that brings happiness, and something that would be missed. Is it an emotional missing feeling, or a this is broken and missing something feeling? If the latter, maybe the X axis could more accurately be explained as measuring essential functionality, while the Y axis measures something like delight?
    10 months ago
    Are you sure you want to
    Your message goes here
    Processing…
  • MuhdKhairul Muhd Khairul, Resident Medical Officer at Kementerian Kesihatan Malaysia a happiness scale is interesting! 11 months ago
    Are you sure you want to
    Your message goes here
    Processing…
  • Paulodoc Paulo Peres at Paulo Peres Very interesting, but 'happiness' is more intangible (broader), right? If we´ll put instead 'satiation', in slide 8? 12 months ago
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Why 3M misses the mark: analysed with the Innovation Battlefield Framework (Draft) Why 3M misses the mark: analysed with the Innovation Battlefield Framework (Draft) Presentation Transcript