Educating clients to say yes

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  • Educating clients about design decisions is still a need, and explaining what and why we're doing things one way or another also. It's the same thing with all activities witch appears to be *simple* even if there is a lot of work and knowledge behind ... when done well. Good points, yep.
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  • Some very good points here Paul, focussing a client on what they know best, their users, can definitely help the process I think.
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  • Great Colour co-ordination and nice topic.
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Educating clients to say yes

  1. 1. EDUCATING CLIENTS TO SAY YES
  2. 2. The Man from Del Monte he says YES!
  3. 3. ‘Why don’t you get it?’
  4. 4. ‘You are always saying no’
  5. 5. ‘I am having to do your job’
  6. 6. A wrong relationship
  7. 7. The servant The client
  8. 8. the butler did it
  9. 9. Time to change
  10. 10. Change the relationship Be the expert Be positive
  11. 11. Be the expert
  12. 12. have a methodology http://www.flickr.com/photos/origomi/
  13. 13. success criteria business objectives competitive analysis priorities mood board user personas user expectations site personas
  14. 14. Justify decisions
  15. 15. + BE POSITIVE
  16. 16. Yes we can!
  17. 17. Positive about clients http://www.flickr.com/photos/myvector/
  18. 18. CLIENTS ARE NOT STUPID
  19. 19. Ssshhh... http://www.flickr.com/photos/hooiveld/
  20. 20. SHAPING THE CLIENTS ROLE Focus on problems Focus on business Focus on users
  21. 21. ‘what do you think?’ X
  22. 22. ‘How will users react?’
  23. 23. Managing Feedback
  24. 24. politics http://www.flickr.com/photos/vgm8383/
  25. 25. committees http://www.flickr.com/photos/heandfi/
  26. 26. Difficult people
  27. 27. Existing client
  28. 28. No clue client
  29. 29. Micro manager
  30. 30. Marketeer
  31. 31. EDUCATING CLIENTS TO SAY YES BOAGWORLD.COM HEADSCAPE.CO.UK GETSIGNOFF.COM

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