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Social media: what we've learnt so far

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My slides for today's E for u - Vormingplus medewerkersdag in Mechelen.

My slides for today's E for u - Vormingplus medewerkersdag in Mechelen.

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  • 1. Social mediawhat weve learnt so far Vormingplus, 1 June 2012
  • 2. Social media: what are the media? links photos videos
  • 3. Social platformsas nerve systems Social media platforms by monthly Belgian UV  Facebook  Blog: blogspot, wordpress, tumblr  Video: (YouTube,) dailymotion  Twitter  Linkedin  Oldskool: Netlog, Skyrock  Photos: Flickr Source: https://www.google.com/adplanner/
  • 4. Online collaboration vs human nature
  • 5. Social objects:something to talk about
  • 6. Online identityvs real name policy
  • 7. Online reputation:the new digital divide
  • 8. Social media: whats so social about them?People put links, photos and videos online so that other people can● like● share● comment
  • 9. Social proof
  • 10. Sharing: the network effect
  • 11. Commenting:power of peer recommendations
  • 12. The empowered consumer
  • 13. Information overload
  • 14. The friend filter
  • 15. SplinternetThey wont remember your URLs(and they wont scan your QR codes, either)
  • 16. Facebook = the people web
  • 17. Twitter:celebrities, media pros, and geeks
  • 18. A few ideas...
  • 19. Your site vs Facebook:home base vs outposts
  • 20. Optimise your siteFor:● search● social● mobile
  • 21. Facebook: its not a mailing list http://www.facebook.com/education
  • 22. Facebook GroupsTeacher vs students
  • 23. Your site vs Facebook: social plugins
  • 24. Taking notes through storify?Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practiceBenefits: flexibility, availability, scalability
  • 25. How Storify works
  • 26. Zeitgeist: blog search http://www.blogoloog.be/
  • 27. Zeitgeist: search trends “elov” http://www.google.com/insights/search/
  • 28. YouTube tutorials
  • 29. YouTube for Schools, Khan Academy
  • 30. Final tips1) be findable2) be likeable3) be shareable
  • 31. Thank you very much! @bnox Clo.willaerts@sanomamedia.be slideshare.net/bnox
  • 32. Social mediawhat weve learnt so far Vormingplus, 1 June 2012
  • 33. Social media: what are the media? links photos videos
  • 34. Social platformsas nerve systems Social media platforms by monthly Belgian UV  Facebook  Blog: blogspot, wordpress, tumblr  Video: (YouTube,) dailymotion  Twitter  Linkedin  Oldskool: Netlog, Skyrock  Photos: Flickr Source: https://www.google.com/adplanner/
  • 35. Online collaboration vs human nature
  • 36. Social objects:something to talk about
  • 37. Online identityvs real name policy
  • 38. Online reputation:the new digital divide
  • 39. Social media: whats so social about them?People put links, photos and videos online so that other people can● like● share● comment
  • 40. Social proof
  • 41. Sharing: the network effect
  • 42. Commenting:power of peer recommendations
  • 43. The empowered consumer
  • 44. Information overload
  • 45. The friend filter
  • 46. SplinternetThey wont remember your URLs(and they wont scan your QR codes, either)
  • 47. Facebook = the people web
  • 48. Twitter:celebrities, media pros, and geeks
  • 49. A few ideas...
  • 50. Your site vs Facebook:home base vs outposts
  • 51. Optimise your siteFor:● search● social● mobile
  • 52. Facebook: its not a mailing list http://www.facebook.com/education
  • 53. Facebook GroupsTeacher vs students
  • 54. Your site vs Facebook: social plugins
  • 55. Taking notes through storify?Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practiceBenefits: flexibility, availability, scalability
  • 56. How Storify works
  • 57. Zeitgeist: blog search http://www.blogoloog.be/
  • 58. Zeitgeist: search trends “elov” http://www.google.com/insights/search/
  • 59. YouTube tutorials
  • 60. YouTube for Schools, Khan Academy
  • 61. Final tips1) be findable2) be likeable3) be shareable
  • 62. Thank you very much! @bnox Clo.willaerts@sanomamedia.be slideshare.net/bnox