Social media: what we've learnt so far

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My slides for today's E for u - Vormingplus medewerkersdag in Mechelen.

Published in: Business, Technology

Social media: what we've learnt so far

  1. 1. Social mediawhat weve learnt so far Vormingplus, 1 June 2012
  2. 2. Social media: what are the media? links photos videos
  3. 3. Social platformsas nerve systems Social media platforms by monthly Belgian UV  Facebook  Blog: blogspot, wordpress, tumblr  Video: (YouTube,) dailymotion  Twitter  Linkedin  Oldskool: Netlog, Skyrock  Photos: Flickr Source: https://www.google.com/adplanner/
  4. 4. Online collaboration vs human nature
  5. 5. Social objects:something to talk about
  6. 6. Online identityvs real name policy
  7. 7. Online reputation:the new digital divide
  8. 8. Social media: whats so social about them?People put links, photos and videos online so that other people can● like● share● comment
  9. 9. Social proof
  10. 10. Sharing: the network effect
  11. 11. Commenting:power of peer recommendations
  12. 12. The empowered consumer
  13. 13. Information overload
  14. 14. The friend filter
  15. 15. SplinternetThey wont remember your URLs(and they wont scan your QR codes, either)
  16. 16. Facebook = the people web
  17. 17. Twitter:celebrities, media pros, and geeks
  18. 18. A few ideas...
  19. 19. Your site vs Facebook:home base vs outposts
  20. 20. Optimise your siteFor:● search● social● mobile
  21. 21. Facebook: its not a mailing list http://www.facebook.com/education
  22. 22. Facebook GroupsTeacher vs students
  23. 23. Your site vs Facebook: social plugins
  24. 24. Taking notes through storify?Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practiceBenefits: flexibility, availability, scalability
  25. 25. How Storify works
  26. 26. Zeitgeist: blog search http://www.blogoloog.be/
  27. 27. Zeitgeist: search trends “elov” http://www.google.com/insights/search/
  28. 28. YouTube tutorials
  29. 29. YouTube for Schools, Khan Academy
  30. 30. Final tips1) be findable2) be likeable3) be shareable
  31. 31. Thank you very much! @bnox Clo.willaerts@sanomamedia.be slideshare.net/bnox
  32. 32. Social mediawhat weve learnt so far Vormingplus, 1 June 2012
  33. 33. Social media: what are the media? links photos videos
  34. 34. Social platformsas nerve systems Social media platforms by monthly Belgian UV  Facebook  Blog: blogspot, wordpress, tumblr  Video: (YouTube,) dailymotion  Twitter  Linkedin  Oldskool: Netlog, Skyrock  Photos: Flickr Source: https://www.google.com/adplanner/
  35. 35. Online collaboration vs human nature
  36. 36. Social objects:something to talk about
  37. 37. Online identityvs real name policy
  38. 38. Online reputation:the new digital divide
  39. 39. Social media: whats so social about them?People put links, photos and videos online so that other people can● like● share● comment
  40. 40. Social proof
  41. 41. Sharing: the network effect
  42. 42. Commenting:power of peer recommendations
  43. 43. The empowered consumer
  44. 44. Information overload
  45. 45. The friend filter
  46. 46. SplinternetThey wont remember your URLs(and they wont scan your QR codes, either)
  47. 47. Facebook = the people web
  48. 48. Twitter:celebrities, media pros, and geeks
  49. 49. A few ideas...
  50. 50. Your site vs Facebook:home base vs outposts
  51. 51. Optimise your siteFor:● search● social● mobile
  52. 52. Facebook: its not a mailing list http://www.facebook.com/education
  53. 53. Facebook GroupsTeacher vs students
  54. 54. Your site vs Facebook: social plugins
  55. 55. Taking notes through storify?Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practiceBenefits: flexibility, availability, scalability
  56. 56. How Storify works
  57. 57. Zeitgeist: blog search http://www.blogoloog.be/
  58. 58. Zeitgeist: search trends “elov” http://www.google.com/insights/search/
  59. 59. YouTube tutorials
  60. 60. YouTube for Schools, Khan Academy
  61. 61. Final tips1) be findable2) be likeable3) be shareable
  62. 62. Thank you very much! @bnox Clo.willaerts@sanomamedia.be slideshare.net/bnox

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