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Anatomy Of A News Release
 

Anatomy Of A News Release

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Slidedeck to accompany a discussion on the elements of a news release

Slidedeck to accompany a discussion on the elements of a news release

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    Anatomy Of A News Release Anatomy Of A News Release Presentation Transcript

    • A BAKER’S DOZEN: THE ANATOMY OF A NEWS RELEASE Barbara B. Nixon, Ph.D. (ABD) :: Georgia Southern University
    • LETTERHEAD WITH ADDRESS 1
    • THE WORDS NEWS RELEASE 2
    • FOR IMMEDIATE RELEASE 3 OR EMBARGO
    • MEDIA CONTACT INFO 4
    • HEADLINE (& SUBHEAD) 5
    • DATELINE 6
    • LEAD 7
    • QUOTATIONS 8 “…”
    • BODY 9
    • PAGE SLUGS 10
    • ADDITIONAL CONTACT INFO 11
    • BOILERPLATE 12
    • END SIGN 13
    • CONTACT ME Barbara B. Nixon, Ph.D. (ABD) Assistant Professor of Public Relations Georgia Southern University Life Member & Past President of the International Listening Association (listen.org) E-mail: bnixon@georgiasouthern.edu  Twitter: barbaranixon  Skype: barbara.b.nixon  Blogs: publicrelationsmatters.com &  learnercentered.wordpress.com