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7 Things Professors Need to Know About Social Media NOW

by Barbara Nixon on Sep 23, 2011

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Photo Credit: http://www.flickr.com/photos/lwr/26536309/sizes/l/in/photostream/
Feel free to live tweet this presentation (if you’re attending live).
If a student or other faculty member Googles your name, where will she find you online?[twitter] If a student or other faculty member Googles your name, where will she find you online? [/twitter]
We need to rid ourselves of the assumption that social media is just a bunch of cat videos, like this one.Video: http://www.youtube.com/watch?v=X3iFhLdWjqc[twitter] Is social media more than cat videos (like this one http://www.youtube.com/watch?v=X3iFhLdWjqc)? I say yes.[/twitter]
Social media is far more than just cat videos!Video: http://www.youtube.com/watch?v=X3iFhLdWjqc
So let’s get started on the 7 things that faculty need to know.Photo Credit: http://www.flickr.com/photos/lwr/3959625529/in/photostream/[twitter] So let’s get started on the 7 things that faculty need to know about social media.[/twitter]
See the complete video at http://www.socialnomics.net/2011/06/22/social-media-revolution-3-video-long-versionPhoto Credit: http://www.flickr.com/photos/duncan/514417739/in/photostream/[twitter] First, what the heck is social media? Watch this Socialnomics video by @equalmanhttp://www.youtube.com/watch?v=fpMZbT1tx2o [/twitter]
Photo Credit: “Through the Telescope,” Barbara Nixon, 2005Photo Credit: Number 2, http://www.flickr.com/photos/lwr/759383225/in/photostream/[twitter]Second, find out where your students and colleagues are in the social media world. [/twitter]
Photo Credit: “Listening,” Barbara Nixon, 2004Photo Credit: Number 3, http://www.flickr.com/photos/lwr/2114589121/in/photostream/[twitter]Third, listen first (before barging into on ongoing conversation online). [/twitter]
Photo Credit: Number 4, http://www.flickr.com/photos/lwr/346551752/in/photostream/Photo Credit: Global Player, http://www.flickr.com/photos/29487767@N02/3574392846/[twitter]Fourth, then you can start to collaborate with colleagues & students. [/twitter]
Photo Credit: Number 5, http://www.flickr.com/photos/lwr/52621152/in/photostream/[twitter]Fifth, sometimes tweeting in class can lead to greater learning. Use a class hashtag, #COMM2423 or #I2BMWF [/twitter]
Photo Credit: Worried Girl,http://www.flickr.com/photos/malloreigh/132594163/in/photostream/Photo Credit: Number 6,http://www.flickr.com/photos/lwr/3034561261/in/photostream/[twitter]Sixth, be paranoid, just a little. Remember that snippets of your social media may be taken out of context at times. [/twitter]
[twitter]Seventh, stay curious! Social media changes ALL the time. [/twitter]Photo Credit: Curious, http://www.flickr.com/photos/andy_bernay-roman/253298486/in/photostream/Photo Credit: Number 7,http://www.flickr.com/photos/eurritimia/369919302/in/photostream/
[twitter]Now, I have three challenges for you. [/twitter]
[twitter]One, read Groundswell (http://amzn.to/qH8DCs) by @charleneli and @jbernoff now. [/twitter]
[twitter]Two, join @LinkedIn now. I’ve made numerous professional contacts for myself and my students there. [/twitter]
[twitter]Three, create a social media policy using something like http://socialmedia.policytool.net/. Many universities already have them in place. [/twitter]
Image Credit: Adapted from http://ebookstore.sony.com/ebook/remy-stern/but-wait-theres-more/_/R-400000000000000130649
YouTube Video: “Carp Attack” http://www.youtube.com/watch?v=InENM6fwIwE
Photo Credit: http://www.flickr.com/photos/richardaustin/2085854939/sizes/o/
Image Credit: http://mintees.com/tees/332265-nostalgia
Image Credit:http://www.flickr.com/photos/seryo/2844838604/in/photostream/
[twitter]What’s the ONE thing you’re taking away from this session on 7 Things Profs Need to Know about Social Media Now? [/twitter] Curly was the tough old cowboy character played by the late Jack Palance. Here’s the scene from the movie where Curly espouses his life philosophy to Mitch, Billy Crystal’s character:Curly: Do you know what the secret of life is?Curly: This. [holds up one finger]Mitch: Your finger?Curly: One thing. Just one thing. You stick to that and the rest don’t mean shit.Mitch: But what is the “one thing?”Curly: [smiles] That’s what you have to find out.

7 Things Professors Need to Know About Social Media NOW — Presentation Transcript

ProfessorsNeed to Know About Social Media
Things
Now.
Prepared for
Barbara B. Nixon
Assistant Professor :: Southeastern University
#SEUbestideas
@BarbaraNixon
Your Name Here
Social Media = Cat Videos?
Social Media Cat Videos
What the heck IS social media?
Where are your students? Colleagues?
Listen first.
Then Collaborate.
Tweeting  Learning
Tweeting -> Learning
Be paranoid.*
*Just a little.
Stay curious.
Three Challenges
Read. This. Now.
Groundswell:
Winning in a World Transformed by Social Technologies
Charlene Li & Josh Bernoff
Join. This. Now.
Develop. This. Now.
Social
Media
Policy
For links to slides & sites mentioned today, see bit.ly/bbnbestideas
Things
Understand what social media is
Learn how your students & colleagues use social media
Listen first
Then collaborate
Tweeting can lead to learning
Be paranoid (just a little)
Stay curious
The ONE thing
Contact Me
Barbara B. Nixon, Ph.D. (ABD)
Interim Chair, Communication Department
Southeastern University
Life Member & Past President of the International Listening Association (listen.org)
E-mail: bbnixon@seu.edu
Twitter: barbaranixon
Skype: barbara.b.nixon
Blog: publicrelationsmatters.com

7 Things Professors Need to Know About Social Media NOW

by Barbara Nixon on Sep 23, 2011

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7 Things Professors Need to Know About Social Media NOW — Presentation Transcript