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Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
Top 10 Free Tools for eMarketing
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Top 10 Free Tools for eMarketing

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Presentation created to showcase 10 free tools that we think will really help with your emarketing

Presentation created to showcase 10 free tools that we think will really help with your emarketing

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  • 1. Top 10 Online Tools for
    E-Marketing
  • 2. Types of online eMarketing tools
     
  • 3. Customers and potential customers research decisions based on what they read on the web
    Search Engines rank your business based on what you publish
    Customers need to see your site changing - they need a reason to return
    All SEO consultants agree that content is king
    Your own team often need a central store for information
    We all have more choices and less time so we choose what appears to solve our problems
    Why content is so important?
  • 4. How will our top ten tools help?
    They will save you time
    Provide you with content ideas
    Help you judge success
    Give you access to useful content
    Provide you with more marketing channels
    Improve your search engine rankings
    Reduce reliance on third party companies
    Reduce your marketing expenditure
    Involve more people in your marketing publishing
    Reduce reliance on IT providers or departments
  • 5. Introducing our Top Ten Tools
      
       
  • 6. 1. WordPress Blog
    The easiest way to add content 
    Self install wordpress.org or wordpress.com
    SEO friendly categories
    Easy to link to other tools & services such as social media and RSS
    Standalone or integrated with your main site
    Build powerful links
    Mobile updating tools
    www.wordpress.org
  • 7. 2. Twitterfeed
    Free cloud based service
    Publishes you blog to Twitter and Facebook using bit.ly links
    Can also post from Twitter to Facebook and vice-versa
    Fully automated service
    Can add multiple feeds
    www.twitterfeed.com
  • 8. 3.Tweetdeck
    Free service that allows you to publish to multiple social media accounts from a single application 
    Supports Twitter, Facebook, Linkedin, Google Buzz, Four Square
    Also useful for finding out who is talking about your products or services
    Available on mobile platforms
    www.tweetdeck.com
  • 9. 4. Pixetell
    Cloud based video creation tool
    Capture computer screen or webcam
    Instant social sharing
    One click to start capture
    Creates embed code for your website
    Export to avi, flv, mpeg or wav formats
    Handles hosting
    www.pixetell.com
  • 10. 5. YouTube
    Important business tool 
    Create your own channel
    2nd most popular search engine
    Provides free hosting and easy embed
    Improves your Google Rankings - especially if use a video sitemap
    Mobile updating tool
    www.youtube.com
  • 11. 6. AudioBoo
    Audio is an important medium
    Audioboo turns your mobile into a recording device
    Creates instant podcasts for itunes download
    Can be embedded in your website or published as a link
    Record, upload & publish from your mobile
    www.audioboo.fm
  • 12. 7. RSS Feeds
    Stands for Really Simple Syndication
    Create your own feeds for marketing
    Distribute and Locate Feeds
    Add feeds to your website to add useful content
    Use to keep up to date with a feed reader
    Use to auto populate your own mobile app or website
    http://feedburner.google.com
  • 13. 8. Google Apps for Business
    Create and embed presentations - add voice with Pixetell
    Embed event calendars 
    Embed documents, pdfs or spreadsheets
    Use as a basic html editor
    Create intelligent forms
    Embed Video
    Even has own website creation tool
    http://www.google.com/apps/intl/en/business/index.html
  • 14. 9.Metricly
    Create your own marketing dashboard
    Integrates with Google Analytics, Facebook, Twitter, eMarketing, iTunes, GetSatisfaction & Zendesk
    View live or email report
    Free service
    Can add custom analysis from your sales system
    http://metricly.com
  • 15. 10. Alert Services
    Find out what people are saying about you or topics you are interested in 
    Search websites, forums or individual posts
    Find and join relevant forums for your industry
    Search social media
    Get email instant notifications
    http://technorati.com
  • 16. Mobile Tools
    You can add content direct from your mobile device to ensure your website stays really current
  • How to integrate?
      
  • 21. Thank you
    Ask a question for the experts panel
    Update your evaluation form
    Visit the eBusiness Club lounge for advice on:
    The workshops and events programme

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