Mobile Payments

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    Mobile Payments - Presentation Transcript

    1. The next big revolution www.binarymantrasystems.com
    2. AGENDA
      • M-Payments - Preface
      • About BMS
      • Some key concepts
      • Stakeholders in M-payments
      • The payment system
      • The technology behind m-payments
      • The classification
      • Opportunities
      • Challenges
      • Key Factors for Success
      • The Indian Scenario
      • Conclusion
    3. Preface
      • What is Mobile Payments ?
      • User demand creating exciting opportunities for m-payment companies
      • Estimated market size of 22 billion USD in next 3 years worldwide
      • Ease of use, security and pricing will determine the road ahead
    4. About BMS
      • It is an India based software development organization
      • It has been working closely on developing Mobile applications and IT related healthcare solutions
      • In order to gain a foothold in the market, it is closely observing the m-payment market
      • They feel that the future lies in a technology platform whereby m-payment is highly secure and can support a wide range of mobile devices
    5. Some key concepts
      • Mobile Remote Payment
      • It covers payments that take place online, in which the mobile phone is used as a device to authenticate personal information stored remotely
      • Mobile Proximity Payment
      • It refers generally to contactless payments in which the payment credential is stored in the mobile and is exchanged over the air, based on NFC technology, with a dedicated and compatible payment terminal.
      • Near Field Communication
      • It is a short-range radio frequency communication technology that enables NFC devices located no more than a few centimeters from each other to exchange data. NFC devices are totally compatible with existing contactless technologies like smart cards and contactless stickers.
    6. Mobile Payments - Stakeholders
    7. The M-Payment System Mobile Device Content Provider Payment Service Provider
    8. The Technology behind M-payments
      • Contactless payment readers
      • Network connecting them to transaction processors
      • NFC-equipped phones
      • Network for providing mobiles with personal account information
      • Software for mobile device UI and back end server application
    9. Classification
      • M-payments can be classified into four broad categories depending on their functionality;
      • Transaction type
      • Transaction Settlement type
      • Content type
      • Content value
    10. Opportunities
      • Penetration
      • Size and growth rate of the mobile market is the key driver of mobile services
      • Demographics
      • India, having largest young population and a high amount of disposable income, plays a key role
      • Infrastructure
      • The capabilities of handsets easily support latest services and applications
    11. Challenges
      • Lack of technology standards
      • Regulatory bodies
      • Business Models
      • Security aspects
      • Consumer Awareness
    12. Key Factors for Success
      • User convenience
      • Security and Trust
      • Registration and Activation process
      • Local level standardization
      • Communication and marketing efforts
    13. The Indian Scenario
      • Currently registered no. of m-payment users is close to 3.5 million users
      • 2 types of payment systems are in use at present;
      • Text/SMS based service – Paymate, mChek, Obopay
      • GPRS based service – JiGrahak
      • In next 3 years, the number is expected to grow to 9 million users due to increase in quality and adoption of handsets
    14. Conclusion
      • Mobile payment has not been adopted on a scale large enough to make it viable, but it will arrive when the handset, network operator and vendor infrastructure is in place
      • Much work is still to be done in the areas of wireless network security, standardization of protocols, and user interface design
      • Mobile payments has opened up opportunities for several types of industry players like mobile operators, IT companies and banks
    15. CONTACT
    16. CONTACT Feel free to contact us for any mobile applications development work Sudhakar Mishra VP- Sales & Marketing +91 –( 932) 615 6840 [email_address] www.binarymantrasystems.com
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