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Career networking using social media slides

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This one-hour “Career Networking Using Social Media” presentation focuses on how job candidates can leverage the power of social media to inject their job search with social media efforts, to increase …

This one-hour “Career Networking Using Social Media” presentation focuses on how job candidates can leverage the power of social media to inject their job search with social media efforts, to increase their online profile presence, and to learn what not to do in current social media that might impact their efforts.

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  • 1. CareerNetworkingUsing SocialMediaBecky LivingstonNovember 16, 2012Bergen Community College JobFair
  • 2. Agenda›  Injectsocial media efforts into networking›  Increase online profile presence›  Tips and Tools for You›  What not to do in current social media›  Social Media Checklist for Job Hunters
  • 3. Why Networking›  46,000 people›  Pre-screening›  92% recruiters use social to find talent›  73% recruiters hired candidates identified via social›  LinkedIn is used 80% of the time
  • 4. 6 Ways to Use Social1.  Brand consistency2.  Know your audience3.  Be proactive4.  Research5.  Network online The more you do online, the6.  Know your online profile easier it will be for recruiters to find you.
  • 5. What’s the Priority›  Build your personal brand.›  What type of job?›  What kind of employer?›  Seek connections in same industry.›  Seek connections with similar positions in different industries.
  • 6. The Who›  Industry Professionals/Gurus›  Fellow Job Seekers›  Former/Current Mentors›  Family/ Friends›  Fellow Industry Pros
  • 7. Tips›  If still employed, send one-on-one messages; Don’t post to general status updates.›  If you haven’t spoken to a contact in a while ›  Refresh on how you met ›  Mention you’re looking for new opportunities ›  Identify the positions/industry of interest
  • 8. Tips, cont.›  Check out all suggestions from contacts›  Thank people›  Don’t be a pest›  Create an online portfolio and link to all social platforms and personal messages
  • 9. Where to Go›  Twitter ›  TweetMyJobs ›  TwitJobSearch›  Mashable Jobs›  Facebook ›  Branch Out & Social Jobs›  Pinterest
  • 10. Twitter Hashtags#hiring #jobhunt#tweetmyjobs #employment#recruiting #joblisting#jobsearch #jobsearch#hireme #nowhiring#needajob #HR#jobtips #jobposting #career
  • 11. 6 LinkedIn Groups Help WithJobs›  Jobs 2.0›  Your college/alumni group›  Companies you’ve worked for›  Glassdoor›  Job Openings, Job Leads, and Job Connections›  Career Explorer
  • 12. Pinterest – Yea that one1.  Pin your resume; search for “my resume”2.  Create a resume pin board3.  Follow career experts, like CareerBliss and The 405 Club4.  Link to your Pinterest resume
  • 13. What not to do›  Photos›  Profanity›  Confessions Facebook: I hate my f’ng boss!
  • 14. Social Media ChecklistHandout Also available online at www.RoyalAppleMarketing.com/speaking-engagements/
  • 15. Resources›  Mashable http://mashable.com/2012/09/15/social-network-job- search/›  Right Management http://www.right.com/news-and-events/press- releases/2012-press-releases/item23658.aspx›  Jobvite’s 2012 Social Media Recruiting Survey›  LinkedIn’s Global Recruiting Trends›  Jigsaw Social Media http://jigsawsocialmedia.com/2011/social-media- profile-checklist-before-the-new-job/›  Journal Sentinel http://www.jsonline.com/sponsoredarticles/business/ six-ways-to-use-social-media-in-your-job- search8071171150-179329731.html›  The Burns & McDonnell Careers Blog›  5 Ways to Use Pinterest for Your Job Search http://mashable.com/ 2012/09/23/pinterest-job-search/