13 marketing efforts that wont suck the life our of your budget

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Marketing can often be a scary word to small business owners. It’s an overhead cost that can hard to factor into the company’s ROI.

Here are 13 marketing tips you can accomplish on a low-to-no budget that produce high-impact results.

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13 marketing efforts that wont suck the life our of your budget

  1. 1. 13 Marketing Efforts That Won’t Suck The Life Out Of Your Budget There are many marke+ng efforts that can be done that don’t require a huge dent in your budget. Becky Livingston President & CEO Penheel Marke:ng September 2014
  2. 2. 1. Hitchhike
  3. 3. 2. Use the Elevator or the Stairs
  4. 4. 3. Think Locally
  5. 5. 4. WOM
  6. 6. 5. KISS
  7. 7. 6. Opt-­‐In
  8. 8. 7. Mail It
  9. 9. 8. Land Soundly
  10. 10. 9. Leverage
  11. 11. 10. Get Social
  12. 12. 11. InPluence & Be InPluenced
  13. 13. 12. Surveys
  14. 14. 13. Public Relations
  15. 15. Parting Words Many of these :ps may take some :me to execute; but, when done well, take liIle to no budget and produce a high impact result.
  16. 16. Who is Penheel Marketing? Social media and digital marke:ng consul:ng firm for CPA firms, small businesses, and non-­‐profits. hIp://Penheel.com Marke&ng Analy&cs Website analy:cs, online adver:sing analy:cs. See which sources are genera:ng the most leads. Email Send personalized, segmented Emails based on any informa:on in your contact database. Search Engine Op&miza&ons Improve your rank in search engines by finding and tracking your most effec:ve keywords. Lead Management Track leads with a complete :meline-­‐view of their interac:ons with your firm. Blogging Create blog content quickly while geVng SEO :ps and best prac:ces pointers. Social Media Publish content to your social accounts, then nurture leads based on their social engagement.

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