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Of Clouds and Container Ships

Of Clouds and Container Ships



Cloud computing as service delivery model as imagined from a business perspective

Cloud computing as service delivery model as imagined from a business perspective



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    Of Clouds and Container Ships Of Clouds and Container Ships Presentation Transcript

    • Of Clouds and Container Ships Brian McCallion http://blog.bronzedrum.com
    • Data Center Incongruities
      • Shipping industry innovation – container ships emerged
      • Steel Industry. Mini Mills.
      • Data Center = Millions of computers and no automation
      • Cloud as innovation to address incongruities
    • What is the Status Quo, Kenneth? Survey Results Status Quo
    • Why Cloud?
      • Current datacenter = Failed
      • Cloud as marketing / service delivery innovation
      • Financial Model: align expense stream with utility stream
    • Cloud = Service Delivery
      • Ted Levitt’s Conceptual Model
      • Generic Product
      • Minimum Customer Expected Product
      • Generic Product + Services = Augmented Product
    • Learn to Love Latency
      • Latency + the gravity of social networks
      • Rebirth of the business internet
      • Culture, or Why not just buy a mainframe?
    • Augmentation
      • Virtualization of Elements
      • Processing, Storage, Network, Mobility, Proximity, QoS, Architecture, Geography
      • Evolve, adapt, provision in minutes
      • Integrated, cross-cutting provisioning + automated, atomic provisioning
      • Cloud doesn’t need you.
      • Security, actually it’s covered
      • Cloud model like Social Network Model
      • Yeah, you will. Just with vendors you know: Bloomberg, Sungard
      • Current vendors will capitulate
      Sure, but we won’t do that
    • Rebalancing Roles
      • True cloud includes disruptive scale and finance model
      • Current vendors capitulate deploy in cloud
    • Realization of the Cloud
      • Cloud becomes the business class internet
      • Break from current OS, TCP/IP stack as applications constructed from components
      • New era of innovation, productivity, service
    • Further reading
      • Tornadoes and Lightning: Amazon.com Ignites Tech Ecosystem Extinction Event
      • Sequencing the DNA of cloud computing. Understanding the Ecosystem by Examining the Nature of Web Services
      • Private Cloud... Really?
      • Reverse Zynga ? MySpace.com Blizzard Activision and a Cloud under our Noses