Social Networking for
Small Businesses
Who do you know?

Complimentary Businesses
Past Clients
Contractors
Current Clients
Conversion
Sciences
Competitors Suppliers
Prospects
Friends and Associates
What We’ll Cover
We ll

Sketch Out Your Business’s Social Graph
p
Complimentary
Businesses
Past Clients
Contractors Current Clients
Conversion
Sciences
Competitors Suppliers
Friends and Prospects
Associates
Social Graph Exercise

What Content does your business
produce?

What do you have to contribute?
?
You Your Your
Compan
Company Employees
Emplo ees
Selecting Social Networks

Images

Audio and Podcasts

Music

Events

Events

Video

Video

Relationships

Relationships

Professional

Professional

Niche
Complimentary Businesses
Past Clients
Contractors
Current Clients
Conversion
Sciences
S i
Competitors Suppliers
Friends and Associates Prospects

Mix it Up

What is the Largest Social Network in the
g
World?
Writing

What is the Largest Social Network in the
g
World?
Writing

Austin-based
Email:
The Largest Social Network
For a complete list: http://www.email-marketing-reports.com/services/

Writing plus Email

Content C a o
Co Creation
Groups and Fan Pages
Posting
g
Managing Connection Requests
Managing Invitations
Growing Your Social Graph
1 to 10 hours per week
Time Required

Blogger Seesmic
Feedburner TubeMogul
Flickr Upcoming
Facebook Meetup.com
Twitter Odeo
FriendFeed MySpace Music
LinkedIn Mashable:
Plaxo 70 Podcasting
g
Mashable: Resources
350+ Social Networks
Reference

email Brian@ConversionScientist.com
a a @Co e s o Sc e s co
blog www.conversionscientist.com
web www.conversci.com
facebook http://budurl.com/nrsq
linkedin http://budurl.com/cx7b
plaxo http://budurl.com/7fe3
twitter http://twitter.com/bmassey
Connect with Brian Massey

Photo credits:
o o c ed s
http://www.sxc.hu/profile/svilen001
http://www.sxc.hu/profile/barunpatro
http://www.sxc.hu/profile/tomshum
http://www sxc hu/profile/tomshum
http://www.sxc.hu/profile/gokce-
http://www.sxc.hu/profile/ilco
http://www sxc hu/profile/bjearwicke
http://www.sxc.hu/profile/bjearwicke
http://www.sxc.hu/profile/JR3
http://www.sxc.hu/profile/enimal
http://www.sxc.hu/profile/amimiu
htt // h / fil / i i
Connect with Brian Massey