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How Personas Justify Bigger Online Marketing Budgets

by Conversion Scientist™ at Conversion Sciences on Aug 17, 2009

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Presented at ProductCamp Austin Summer 09, this presentation gives readers a taste of the power of personas to help an organization get behind marketing strategies that will work for the business... ...

Presented at ProductCamp Austin Summer 09, this presentation gives readers a taste of the power of personas to help an organization get behind marketing strategies that will work for the business... and stay on track.

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How Personas Justify Bigger Online Marketing Budgets How Personas Justify Bigger Online Marketing Budgets Presentation Transcript