Getting out of Silo, Using Open Source Software to Share your Data

Slide 1: Get out of the Silo: Using Open Source Software to Share Content Using Open Source Software to Share Content Boris Mann VP of Product Development Raincity Studios http://www.raincitystudios.com

Slide 2: Interactive (This IS theoretically the “relationships” day, isn’t it?)

Slide 3: Lessig / Hardt Style (which means I’ll do a lot of talking and clicking and there will be a LOT of slides)

Slide 4: About ‣ Silo ‣ Sharing ‣ Open Source ‣ and maybe Open Data, Data Portability, the Linked Data / Linking Open Data ‣ Semantic Web? See Dr. Djun Kim in the other room

Slide 5: Interactive (were you hoping I was going to forget?)

Slide 6: Who are you?

Slide 7: Who am I? ‣ Bias alert! ‣ Blogger (which is kind of like a writer?) ‣ Open Source Evangelist ‣ Fan of Drupal ‣ Technologist, Entreprenuer ‣ Vancouver as high tech hub ‣ Addicted to UNconferences ‣ (maybe that means Conference 2.0)

Slide 8: Silo ‣ One piece of content, one site ‣ “Closed” data ‣ Proprietary formats? ‣ Maybe everyone uses XML and we can just do transforms ‣ Business models that don’t rely on or encourage network effects

Slide 9: What happens to silos? I Closed Data Open Data Standards No external access (or at least, schemas) Restricted access RSS, APIs Monopoly? Network effects!

Slide 10: What happens to silos? II Closed Data Open Data Some percentage Loss of incentive! of critical mass Why use the closed data when open is easier, RSS, APIs, Aggregation more accessible, more aka Sharing usable? Network effects! End of monopoly No turning back, it’s (end of business?) all open

Slide 11: Language Silos ‣ What happens when you search the web in English? ‣ …you only see the English content ‣ Growth of other languages ‣ Reaching more users (or even reaching in the first place) This is maybe the most challenging, but also most interesting silo

Slide 12: Vancouver

Slide 13: Other Silos? For you intranet folks, how about organization / institutional buy in!

Slide 14: Share ‣ Repurpose your content ‣ mobile, PDF, etc. – digital workflows, XML, etc. ‣ Re-use your content ‣ set it free with RSS feeds, widgets, and social tools (and appropriate licensing) ‣ Remix your content ‣ Mashups and more – or even let your users play

Slide 15: Wait, what are we sharing? ‣ Text ‣ well, except for that whole multilingual thing ‣ Audio? ‣ Video? ‣ Functionality?!? ‣ Application Programming Interfaces, or APIs

Slide 16: Places to share ‣ Social bookmarking ‣ Social networking ‣ Photo sharing ‣ Video sites ‣ Widgets, blogs, embeddable content, oh my! (Email!??!)

Slide 17: But WHY share? ‣ Destroy the closed silo (network effects!) ‣ Share knowledge ‣ Become experts, THE reference source ‣ …traffic others? usability? user generated? for the LOLs?

Slide 18: Invisible Cheeseburger

Slide 19: One more on why ‣ Semi-permeable membranes of content ‣ Re-use it on ‣ Intranet ‣ Extranet ‣ Internet

Slide 20: Facebook ‣ Post to Facebook ‣ Import any RSS feeds as Facebook notes ‣ For your business/brand page or personal page ‣ Pictures, Links, Videos ‣ Mobile? SMS and facebook... Wait, wait...Facebook is for colleges, isn’t it?

Slide 21: Microblogging ‣ Mobile friendly ‣ Twitter ‣ Track anything with Twemes.com -- see http://twemes.com/cci2008 ‣ Jaiku ‣ Fire and forget: add a ton of RSS feeds and they will post automatically to Jaiku ‣ Pownce, etc.

Slide 22: Open APIs ‣ Application Programming Interfaces ‣ aka talk to your developer ‣ Flickr is a great example ‣ blog this ‣ many people use as main image storage ‣ also: hackers make cool tools and mashups

Slide 23: More Sharing? Shock us with tales of content re-use and re-purposing!

Slide 24: Open Source ‣ What is it? ‣ Free and Open Source Software (FOSS) ‣ Source code available – and changeable and customizable ‣ Licensing ‣ Gnu Public License (GPL) Todd O’Neill talked about “free” tools…not free as in beer, but rather free as in freedom

Slide 25: Why Open Source? ‣ Open Source != Free ‣ it can actually be quite expensive… ‣ So why??! Some JL Schmidt quotes on Alfresco: ‣ “Help drive the software to a fit with your culture” ‣ “If it sucks, you fix it” ‣ Community Return on Investment (ROI)

Slide 26: Engage ‣ Open Source is actually all about sharing ‣ Hmm...or maybe not, but “scratching my own itch”, it looks like other people have the same pains ‣ does rebuilding the same stuff for every new tool ever sound like fun? ‣ Look for ways to coordinate ahead of time ‣ share features, upgrades, maintenance

Slide 27: I’m totally a vendor ‣ Except, I win if you pick my platform ‣ No single sourcing ‣ Can even choose to take it in house and do whatever you want with it ‣ depending on the license, you might need to share…with others, you could even turn it into a commercial product and NEVER share ‣ I’m a fan of sharing

Slide 28: Evangelism ‣ Explore open source ‣ Both the licenses and the tools ‣ Think about your needs, and your need to be evolved in product evolution, and in control of your own destiny ‣ Might need consulting to navigate… ‣ …there are commercial vendors in many areas, or at least support contracts

Slide 29: Drupal is Social Publishing ‣ Drupal is Social Publishing ‣ or maybe a Content Management System ‣ or maybe a Web Application Framework ‣ or maybe the next big, commodity Semantic Web platform ‣ It’s a community

Slide 30: P.S. ‣ We love other open source tools, too ‣ WordPress ‣ Alfresco ‣ Joomla ‣ Firefox? ‣ …the list goes on…

Slide 31: Open Data? What’s the license on your data?

Slide 32: The End