Sage Summit Social Media Guide 101

Social Media 101

About● Alicia Anderson● @aliciakanderson● www.blytheco.com/bam● Visit our booth at Sage Summit: 517● Suzanne Spear● @suzspear● www.sagesummit.com● Say “Hi” to me, I will be the crazy-lady running around!

What Will You Learn Today● Definition of social media● Social media landscape● Starter social media list (what to do first)

Prizes and Rules for ‘First-Timer’ Club!• First 10 who enroll and complete the Social Media 101 and/or Twitter Training courses and also registered for Sage Summit First Timer Orientation Session (C-0142) scheduled Tue., 8/14, in Nashville will receive a gift.• For all “First-Timer” Club members who complete either the Social Media 101 or Twitter Training webcasts: One Grand Prize drawing of 1 or 2 tickets for Front Row seats at the Sage Summit Grand Ole Opry• Prize Rules – Grand Ole Opry tickets. Winner announced on 8/6 by email, Twitter and Facebook.• Prize Rules – Free Gift: Prizes to be announced at Sage Summit on 8/14/2012 in the First Timer Orientation class. Must be present to receive free gift. If not present, gift will be awarded to next qualifying First-Timer until all gifts are awarded.

Definition of Social Media ● Low cost interaction ● Instant info! ● Based on sharing information ● Create positive experiences

Social Media Basics● More than just the tools● Much more about content● Make it personal● Don’t sound like an info- mercial

Social Media Tools● Facebook● LinkedIn● Twitter● Youtube● FourSquare● Blogs● Mobile App

Facebook●Mostly B2C or personal use●Stay up-to-date on Sage Summit announcements●Post your thoughts, comments, photos●Interact with peers●http://www.facebook.com/SageSummit

LinkedIn● Focused on B to B● Individual profiles matter● Groups ● Conversations ● Connections ● Best practices ● Sage Summit Group http://linkd.in/MEeMcc

Twitter ● “Handles” = @Sage_Summit, @blythecollc ● It’s a handshake ● Based on sharing content ● Use the hashtag #SageSummit ● Perfect the tweet ● Less than 140 characters ● Link to content with value

YouTube● Sharing videos● Demos work best● Index content in description● Drive action to more info● YouTube page: www.youtube.com/SageSummitEvent

FourSquare● Location-based “check-ins” from smartphones● Well-integrated to Facebook● Friending, Mayors, personalized recommendations and offers● https://foursquare.com/sage_summit● Summit check-in locations: ● Blytheco Booth #517 ● Sage Summit 2012 ● Sage Summit Trade Show ● Sage Summit General Session ● Sage Summit Support Center ● Sage Summit Social Networking Lounge ● Sage City @ Sage Summit 2012

Blogs● Content Creation● Call to action● http://na.sage.com/sage-summit/Build-Your- Network/Endorsed-Bloggers● Think.blytheco.com

Sage Summit Mobile App● Native Application – “Sage Summit” ● App Store (iPhone) ● Play Store (Android)● Web Portal ● www.sagesummit.com/webmobile ● Recommended for Blackberry, iPad & Laptop/Desktop users● New features for 2012 ● Daily Highlights ● Venue Maps ● Daily Polls ● Access to more Social Media sites

Your Goals- What are your Sage Summit goals?- Who do you want to connect with?- What information are you looking for?- Start preparing now!

Social Media Starter List●Sign up for social media sites: LinkedIn, Facebook, Twitter●Start listening to conversations● Start to engage in conversations and build rapport and followers● Start your own conversations

Social Networking Lounge● Lounge Seating ● Couches, Chairs, Electricity, Charging Stations● Media Wall ● Twitter Feed ● YouTube ● Flickr● SM Command Center ● Support Center for social media questions ● Retrieval location “Happiness Delivered” prizes

Media Wall

SM Onsite: Connecting● Live-Twitter Feeds ● Keynote Jumbo-Tron ● 5 additional locations throughout CC● Happiness Delivered ● T-shirts, iPods, Gift Cards● “Tweet-Ups” hosted by Blytheco ● Partners: Monday, 6 p.m. ● Customers: Thursday, 6 p.m.

More to get you ready!● “Twitter Twaining” ● Thursday, August 2nd at 2 p.m. ET ● https://www1.gotomeeting.com/register/134157697● “Tweet Talk” series ● August 3 – 8 ● Daily Twitter exercises to get you tweet-ready!● First-Timer YouTube video series: ● http://www.youtube.com/playlist?list=PL1D72FFABE01B9B80&feature =view_all● Coming soon!: Navigating your way through Gaylord Opryland

Questions?

Sage Summit Social Media Guide 101

by Blytheco on Aug 03, 2012

Accessibility

Categories

Upload Details

Usage Rights

2 Embeds 13

Statistics

Sage Summit Social Media Guide 101 Presentation Transcript

http://pinterest.com	9
http://www.linkedin.com	4