Roundtable Round Up from iMedia Brand Summit Mar 2010
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Roundtable Round Up from iMedia Brand Summit Mar 2010

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Nick Gill from Five by Five rounds up the iMedia Brand Summit roundtables facilitated on the topic of social media disruption ...

Nick Gill from Five by Five rounds up the iMedia Brand Summit roundtables facilitated on the topic of social media disruption
Video version:
http://www.youtube.com/watch?v=sjCSooyy6Ak
@nicholasrgill
bluurb.wordpress.com

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Roundtable Round Up from iMedia Brand Summit Mar 2010 Presentation Transcript

  • 1. iMedia Brand Summit Roundtable Round Up fivebyfivedigital.com @fbfdigital 10 March 2010
  • 2. Social Media Disruption
  • 3. Social media adoption Contemplation/ Observation Pilot Transition Strategic
  • 4. I’ll have half a pound of Facebook please
  • 5. Risk Releasing Vs policing the brand
  • 6. Guidance, not governance
  • 7. Don’t spin it
  • 8. Ownership Fragmentation
  • 9. Activating your internal brand advocates
  • 10. Geographies
  • 11. Go to when your current model doesn’t work
  • 12. Don’t forget what you have
  • 13. Power of solving problems
  • 14. fivebyfivedigital.com @fbfdigital Nicholas Gill Head of Planning [email_address] @nicholasrgill bluurb.wordpress.com linkedin.com/in/nicholasgill