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Extra Joss Proposal
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Extra Joss Proposal


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  • 1. PROPOSAL Buluran, Joseph Rannie Co, Timothy Kevin Guison, Francisco Ma. Malabanan, Jinno Rafael
  • 2.
    • The objective of this proposal are:
    • To promote Extra Joss energy drink to the Philippine market and achieve the group’s goal so as to accomplish the sales pitch of the company with a website proposal.
    • To develop a marketing promotions for Extra Joss through means of World Wide Web. With this proposal, it allows consumers to check the latest information about Extra Joss.
    • To promote Extra Joss to target consumers and strengthen promotional strategies with the use Web 2.0 technology.
    • Website content must be attractable to the customer as long as it is user interactive and social networks enabled.
  • 3.
    • The team is currently building the site wherein they choose to use Coda as a source of website frame on their project.
  • 4.
    • Discussion forums and Bulletin Boards that allows customers to comment or suggest about the energy drink.
    • Social Networking with social discussion forum and Bulletin Boards.
      • A feature that made especially for the customers who are interested in the product. Through this feature, customers can talk about the product and appreciate the product.
  • 5.
    • Blog site
      • A feature where the consumer writes a commentary about the product as well as to promote the product as well.
    • Others
      • Download feature includes the images of Extra Joss, as well as pictures of the customers and the corporate employees who distribute this product here in the Philippines (Archive Gallery)
      • The video commercial can be streamed.
  • 6.
    • The team will be proposing a social networking site for all consumers who are using extra joss as their main energy drink. As per an added feature, the team will develop a fan page in facebook and other social networking sites that enables Extra Joss an added marketing back up.
    • There will be an advertisement that will be displayed to sites such as Friendster and Multiply to keep the advertisement power alive from the target customer.
  • 7.
    • The company will award project for us because our proposal will be relying on social networking site which is the most effective and coolest way to communicate and advertise this product to the people. With this proposal, the relationship between customers and the company will become more productive and interactive. Company can easily think the feelings of the customer regarding the product.
  • 8.