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The Rise of the Mobile Wallet: New Opportunities for Travel Industry Email Marketers
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The Rise of the Mobile Wallet: New Opportunities for Travel Industry Email Marketers

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The digital wallet, and in particular, the mobile wallet is the third evolutionary step in commerce that is transforming society on a global scale. Manny Ju defines the "mobile experience" from an …

The digital wallet, and in particular, the mobile wallet is the third evolutionary step in commerce that is transforming society on a global scale. Manny Ju defines the "mobile experience" from an email perspective and presents unique opportunities that exist for email marketers in the Travel and Tourism Industry to maximize their revenue.

Published in: Business, Travel

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