Social TV Fact Sheet: March 2012

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The 25h Annual Kids' Choice Awards on Nick topped the social TV charts during March 2012!

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Social TV Fact Sheet: March 2012

  1. 1. BluefinSignals Fact Sheet - March 2012 4.45B Public Tweets 135M Public Comments (178% YOY) (N/A) Social TV Social TV 50.3M Tweets (965% YOY) 1.40M Comments (214% YOY) 6.4M Uniques (359% YOY) 827K Uniques (153% YOY) 46% (M) 54% (F) 71% (M) 29% (F) Monthly Social TV Comments (M) 70 60 50 965% YOY 40 30 20 10 Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar 2012 Daily Social TV Comments (M) 4.0 51.7M Comments 3.5 53% Primetime 3.0 2.5 2.0 1.5 1.0 0.5!"#"#$% !"$"#$% !"!"#$% !"&"#$% !""#$% !"("#$% !")"#$% !"*"#$% !"+"#$% !"#,"#$% !"##"#$% !"#$"#$% !"#!"#$% !"#&"#$% !"#"#$% !"#("#$% !"#)"#$% !"#*"#$% !"#+"#$% !"$,"#$% !"$#"#$% !"$$"#$% !"$!"#$% !"$&"#$% !"$"#$% !"$("#$% !"$)"#$% !"$*"#$% !"$+"#$% !"!,"#$% !"!#"#$% 112 8,034 86,732 Networks Shows Telecasts TOP 10 NETWORKS TOP 10 TELECASTS # Comments # Comments 1 CBS 4,828,407 1 25th Annual Kids Choice Awards (Nick) 1,318,320 2 ESPN 3,760,522 2 NBA: Heat vs. Lakers (ABC) 1,003,200 3 ABC 3,402,184 3 Pretty Little Liars (ABC Family) 804,331 4 ABC Family 2,640,481 4 NBA: Heat vs. Bulls (ESPN) 619,112 5 TBS 1,819,698 5 NCAA Basketball: Louisville vs. Kentucky (CBS) 613,604 6 TNT 1,729,498 6 NCAA Basketball: Kansas vs. Ohio State (CBS) 585,715 7 MTV 1,683,436 7 NBA: Knicks vs. Celtics (ABC) 540,257 8 FOX 1,622,067 8 NCAA Basketball: UNC vs. Kansas (CBS) 500,238 9 Nickelodeon 1,541,869 9 NCAA Basketball: Kentucky vs. Baylor (CBS) 409,000 10 NBC 1,445,118 10 NBA: Celtics vs. Lakers (ABC) 392,662

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