Your SlideShare is downloading. ×
0
Twitter Best
Practice
Guidelines
#BloomTips
www.bloomworldwide.com
Why use Twitter?
!   Connectwithyourcustomers
!   Raisebrandawarenessandreinforceyourbrandvalues
! ...
www.bloomworldwide.com
Here are some
tips to optimise
your activity on
Twitter
www.bloomworldwide.com
Makesureyourprofilepicture
ishighresolution,withyour
brandorlogoclearly
identifiableatthumb-nailsize
...
www.bloomworldwide.com
Setoutwhatyourfollowerscan
expectandenticenewfollowers

Includekeywordsrelevanttoyour
brand

Includ...
www.bloomworldwide.com

Anidealfrequencyisaround
5-6 tweetsaday,butno
morethan1everyhour

Ensurethatthereisadecent
gapbetw...
www.bloomworldwide.com
Keepyourupdatespositive,tothepoint
andwithaclearcalltoaction

Trytopostaround80%original content
an...
www.bloomworldwide.com
Makesurethatyourcontentdiffers
acrossseparatesocialplatforms

Yourbrandingshouldbeclearacross
yours...
www.bloomworldwide.com
Searchrelatedkeywordsandhashtags
andfollowrelevantpeopleandbrands
asagoodsourceofcontenttoshare-
th...
www.bloomworldwide.com
UseaSocialManagementtoolsuchas
Hootsuitetomonitorlistsandkeepan
eyeonyourrelevantkeywords

@Mention...
Get in touch for more
Social Media tips
#BloomTips
www.bloomworldwide.com
@bloomworldwide
+44 (0) 1273 732 626
hello@bloom...
Upcoming SlideShare
Loading in...5
×

Twitter Best Practice Guidelines

357

Published on

New to Twitter or want to optimise your Twitter activity?
Check out these Best Practice Guidelines to see how you can get the most out of your Social Media.

To see what Bloom can do for you, check out our Social Media services http://go.shr.lc/1pSAkAP

Published in: Social Media, Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
357
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
11
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Transcript of "Twitter Best Practice Guidelines"

  1. 1. Twitter Best Practice Guidelines #BloomTips
  2. 2. www.bloomworldwide.com Why use Twitter? !   Connectwithyourcustomers !   Raisebrandawarenessandreinforceyourbrandvalues !   Gatherinsightsaboutyourindustryandmarket !   Drivetraffictoyourwebsiteandanyotherdigital presence
  3. 3. www.bloomworldwide.com Here are some tips to optimise your activity on Twitter
  4. 4. www.bloomworldwide.com Makesureyourprofilepicture ishighresolution,withyour brandorlogoclearly identifiableatthumb-nailsize Yourcoverphotoshouldalso behighresandfitwithyour branding Setting up your profile
  5. 5. www.bloomworldwide.com Setoutwhatyourfollowerscan expectandenticenewfollowers Includekeywordsrelevanttoyour brand IncludeyourwebsiteURL Makesureyouincludecontact informationsuchasanemail addressandtelephonenumberfor anyenquiriesorfeedback Update your bio
  6. 6. www.bloomworldwide.com Anidealfrequencyisaround 5-6 tweetsaday,butno morethan1everyhour Ensurethatthereisadecent gapbetweentweetssoasnot tofloodfollowers’home feeds Tweet frequency
  7. 7. www.bloomworldwide.com Keepyourupdatespositive,tothepoint andwithaclearcalltoaction Trytopostaround80%original content andjust20%retweetsfromotherusers Avoidsalesmessagesandkeepitsocial Videoandimagepostsarethemost popular,sobesuretoincludeavarietyof visualmediaformats Includelinksbacktoyourownsiteat everyopportunitytodrivetraffic What to post
  8. 8. www.bloomworldwide.com Makesurethatyourcontentdiffers acrossseparatesocialplatforms Yourbrandingshouldbeclearacross yoursocialactivityintermsof languageandtoneofvoice Anyqueries,commentsorcomplaints shouldberepliedtowithin2-3hours Always followfewerprofilesthanthe numberfollowingyou Best practice
  9. 9. www.bloomworldwide.com Searchrelatedkeywordsandhashtags andfollowrelevantpeopleandbrands asagoodsourceofcontenttoshare- theymayfollowyouback Setupprivatelistsforcontentsources, influencersandpotentialcustomers Usepopularandtrendinghashtagsto jointhelatestconversations,butonly ifrelevanttoyou PromoteyourTwitterhandle internallyandthroughother marketingmedia Twitter quick wins
  10. 10. www.bloomworldwide.com UseaSocialManagementtoolsuchas Hootsuitetomonitorlistsandkeepan eyeonyourrelevantkeywords @Mention popularpageswhere appropriateforthechanceofa retweetandexposuretoanew audience Usequestionsorlanguageintweets thanevokesareactiontoincrease engagementwithfollowers #BloomTips
  11. 11. Get in touch for more Social Media tips #BloomTips www.bloomworldwide.com @bloomworldwide +44 (0) 1273 732 626 hello@bloomworldwide.com Find out what we can do for you
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×