Introduction to Wordpress Theme Development


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WordCamp St. Louis 2011

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Introduction to Wordpress Theme Development

  1. 1. Introduction to WordPress Theme Development By Nile Flores @blondishnet
  2. 2. Theming from ScratchYou have to have a grasp of: WordPress Loops, functions, actions, and more PHP CSS Web Standard coding Keen eye for clean yet colorful design What your client wants What works marketing wise
  3. 3. Theming While Using A FrameworkThe same for using a Framework, but you arecustomizing it for use. A lot of design and codeelements already exist, but you may have toadd more custom elements outside of theoriginal framework.
  4. 4. Great WordPress Design Examples
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  10. 10. Tips to consider what to do when designing for yourself or clients• Will it draw in the visitor to do what you want them to do?• Is it necessary?• Will the site be accessible in most browsers?• How fast will it load?• Is it optimized enough for the search engines?• How easy is it to use as a visitor and as a user?
  11. 11. How to make sure you are explaining to clients how WordPress can work wonders for them versus other methods?Research their nicheAnswer how you can help them get aheadHow easy it will be to maintain the sitePrevious case studies of other projects you have done
  12. 12. Client Questionnaire Cheat Sheet• Colors• Are there sites out there that have design elements they like• What they want to ultimately do with their site (e-commerce? blog? services? Etc…)• Timeframe• Ideal Budget (especially in lower populated areas)• SEO work? Virtual Assistant work? Etc… you can do these yourself or refer to a colleague & work out an affiliate rate
  13. 13. Book ResourcesWordPress All-In-One Desk Reference by Lisa Sabin-WilsonDigging Into WordPress by Jeff Starr and Chris Coyier(refer to for more great WordPress related books)
  14. 14. Website Resources
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