Grocery Server - Foodie Blogroll

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  • 1. America’s Most ComprehensiveSearch And Shopping Engineprepared for… 1
  • 2. CONNECTING BRANDS TO CONSUMERS Most comprehensive grocery shopping search  engine Offers breadth and depth of savings for U.S.  grocery consumers Enables consumers to create personalized  shopping lists of weekly advertised specials for  food items Provides advertisers with an unprecedented  opportunity to engage consumers while they  are pre‐shopping 2
  • 3. OVERVIEW Increase user engagement with additional, high‐value,  relevant and contextual content featuring the largest local  grocery deal database and an integrated shopping list tool. Advertised food specials are ever‐greened 24/7, from over 300  grocery retailers, and covers all 55,000 ZIP codes. Earn additional revenue with integrated ad units. Plug‐and‐play integration solution, either: iFrame integration via a new navigation tab or right‐rail 160x160  unit (see Slides 4 and 5), or Popover implementation via small “call‐to‐action” “LOCAL” button  (see Slides 6 and 7). Both options use Java includes on page, for simple and fast  implementation. 3
  • 4. BLOG:  iFRAME • ADD NEW NAVIGATION  BUTTON TO LAUNCH iFRAME IN NEW WINDOW UNDER  EXISTING MASTHEAD, or FIND DEALS • SIMPLY INCLUDE a 160x160  UNIT IN THE RAIL TO RE‐ DIRECT THE USER TO THE  PAGE HOSTING THE iFRAME. 4
  • 5. BLOG:  iFRAME • SHOW LOCAL PRODUCTS FOR  ONE OR MORE RETAILERS • ADD PRODUCT TO  UNIVERSAL SHOPPING LIST  • INTEGRATED  AD/SPONSORSHIP UNIT  (300X250), AS WELL AS RAIL  AD UNITS FILLED BY GS’ AD  REPRESENTATION PARTNER:  COX DS (IAB STANDARD  300X250 OR 160X600) 5
  • 6. BLOG:  POPOVER • “LOCAL” BUTTON ON PAGE  TRIGGERS POPOVER • REQUIRES SIMPLE JAVA CODE  INTEGRATION ON PAGE 6
  • 7. BLOG:  POPOVER • CONTEXT FOR “IN‐RECIPE”  INGREDIENT IDENTIFICATION • SHOW LOCAL PRODUCTS FOR  ONE OR MORE RETAILERS • ADD PRODUCT TO  UNIVERSAL SHOPPING LIST 7
  • 8. BLOG:  iFRAME or POPOVER • NEW BUTTON ON MAIN  NAVIGATION TO LAUNCH  iFRAME IN NEW WINDOW  UNDER MASTHEAD • SIMPLE JAVA CODE  INTEGRATION ON PAGE • “LOCAL” BUTTON ON PAGE  TRIGGERS POPOVER 8