Brand Manage Camp: Why Open Matters to Brands

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Presentation on Why Open (social, mobile and cloud) matters to marketeers.

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Brand Manage Camp: Why Open Matters to Brands

  1. 1. Why OpenMatters to Brands Barry Libert BrandManage Camp 2011
  2. 2. What is Open?
  3. 3. Social
  4. 4. Mobile
  5. 5. Knowledgable
  6. 6. Open Results
  7. 7. ustomer Loyalty
  8. 8. EmployeeEngagement
  9. 9. Productnnovation
  10. 10. Shareholder Value
  11. 11. Open Strategies
  12. 12. Rewards
  13. 13. OpenMatters
  14. 14. Thank you Barry LibertBarry@openmatters.com www.openmatters.com

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