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Linked inpresaw (1)

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Transcript

  • 1. LinkedIn
  • 2. Why LinkedIn?
    • The world’s largest audience
    • of affluent, influential professionals
    • More than 75,000,000 users
    • More than 200 countries
    • A new person gets on LinkedIn every SECOND
    The stats.
  • 3. LinkedIn User Demographics
    • In
  • 4. The Four Types of Users
        • Savvy Networkers
        • Senior Executives
        • Late Adopters
        • Option Explorers
    Knowing who you’re dealing with.
  • 5. Personal Branding
    • Your Profile
    • How to Handle Invitations
    • Your Personal Billboard
    • The Bonus Round (Apps)
    Developing credibility & thought leadership.
  • 6. Your Profile
    • Enables people to connect or reconnect with you.
    • Showcases your career accomplishments and opens doors to new opportunities.
    • Helps you control your personal identity online.
    Your professional dashboard.
  • 7. Who the heck are YOU? The comprehensive bio.
  • 8. Please R.S.V.P.
    • Accepting Invitations
    • Sending Invitations & Personalizing
    • Business Cards & Networking
    • Introductions
    • Being Gracious & Creating Opportunities
    Making the most of invitations.
  • 9. You’re Invited…
    • Reaching Out. Personalizing. Taking the Next Step.
  • 10. Your Own Personal Billboard
    • Taking Advantage of the Opportunity
    • Content & Consistency
    • Delivered Directly to the Virtual Doorstep
    How to use updates & why.
  • 11. In Your FACE! How to use updates & why.
  • 12. The Bonus Round: Apps Making LinkedIn Come Alive: Communication, Collaboration & Sharing
  • 13. Reading Into Things Sharing information, sharing interests.
  • 14.
    • Company Pages
    • Establishing a Group
    • Talent: Hiring & Finding Quality Candidates
    • Answers: Credibility, Thought Leadership, Networking
    Company Branding Expand your brand presence & build a community.
  • 15. In Good Company Building brand awareness.
  • 16. Grouping Things Together
    • Building an online community.
  • 17. LinkedIn for HIRE
  • 18. You Need Answers. Gaining insight. Building credibility.
  • 19. Facebooked IN?
    • Time Management
    • Content & Audience Differences
    • Cross-Promoting LinkedIn & Facebook
    • What LinkedIn has that Facebook DOESN’T
    Higher net-worth individuals & decision makers.
  • 20.
    • Time Management
    • Content & How the Audience Differs
    • Cross-Promoting LinkedIn & Twitter
    • What LinkedIn has that Twitter DOESN’T
    Linked Tweets Sync or swim?
  • 21. Keep in Touch!
    • Aimee Woodall | Leader of the Flock
    • Join our LinkedIn Group: Black Sheep
    • www.linkedin.com/in/aimeewoodall
    • Other Ways to Connect
    • www.twitter.com/aimeewoodall
    • www.twitter.com/shearcreativity
    • www.facebook.com/theblacksheepagency
    • www.theblacksheepagency.com