Bsef2012 session4 tourism_druzenko
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GENNADIY DRUZENKO, Tourism Development Coordinator, USAID Local Investment and National Competitiveness Project - Black Sea Region Tourist Flows: Trends and Perspectives

GENNADIY DRUZENKO, Tourism Development Coordinator, USAID Local Investment and National Competitiveness Project - Black Sea Region Tourist Flows: Trends and Perspectives

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  • 1. Туристичні потоки Причорномор’я: реалії, тенденції та перспективи Black Sea Region Tourist Flows: Realities, Trends and PerspectivesГеннадій Друзенко, Координатор програм з розвитку туризму в регіонах УкраїниGennadiy Druzenko, Regional Tourism Development Coordinator
  • 2. Причорноморський регіон Black Sea Region
  • 3. Крим / CrimeaКількість туристів / Number of tourists1980s – from 6 to 10-15 m*2009 – 5,02 m**2010 – 5,72 m**/5,661 m***2011 – 5,596 m***«Таврида – жизнь за фасадами», тижневик «2000 Город» № 5(21) від 01.02.2012.**Програма розвитку та реформування рекреаційного комплексу Автономної Республіки Крим на 2012-2013 роки*** З виступу на прес-конференції Голови Постійної комісії ВР АРК з питань санаторно-курортногокомплексу, туризму та підприємництва Р. Темиргалієва 14 грудня 2011 р.
  • 4. Румунська Рив’єра / Romanian Riviera Number of Romanian and foreign tourists visited Romania’s Black Sea Coast, 2009-2011 The share of 800 000 Іноземці foreigners in 2009-11 was 600 000 Foreigners only 4-4,5% 400 000 (30-31,6 k)of all Romania’s 200 000 РумунськіBlack Sea Coast громадяни / 0 Romanian visitors 2009 2010 citizens 2011 Source: National Institute for Statistics, Romania, www.insse.ro
  • 5. Румунія / Romania Number of Ukrainian and Russian tourists visited Romania, 2009-2011Average length of stay 60 000 Ukrainians, of Ukrainian and tourists Russian citizens in 40 000 Ukrainians, Romania (altogether bednights less than 33k a year) 20 000 Russians, in 2009-2011 varies tourists from 2 to 3 days 0 Russians, 2009 2010 bednights 2011 Source: National Institute for Statistics, Romania, www.insse.ro
  • 6. Болгарська Рив’єра / Bulgarian Riviera Number of Bulgarian and foreign tourists visited Varna and Burgas, 2008-2011 Share of foreign 2 000 000 tourists in Varna 1 500 000 Total, and Burgas in 1 000 000 tourists 2008-11 ranges 500 000 Foreigners, from 65 to 70% 0 tourists of all touristsSource: National Statistical Institute of Bulgaria, www.nsi.bg
  • 7. Болгарська Рив’єра / Bulgarian Riviera Number of bednights spent by tourists in Varna and Burgas, 2008-2011 Average length of 15 000 000 stay of foreign 10 000 000 Total, tourists in Varna bednights and Burgas 5 000 000 0 Foreigners,in 2008-2011 varies bednightsfrom 6,5 to 7,1 days Source: National Statistical Institute of Bulgaria, www.nsi.bg
  • 8. Болгарія / Bulgaria Number of Ukrainian and Russian tourists visited Bulgaria in 2008-2011г.г. Average length of stay of Ukrainian 3 000 000and Russian citizens 2 000 000 Ukrainians, in Bulgaria tourists (altogether more 1 000 000 Ukrainians, than 300k a year) 0 bednightsin 2009-2011 varies Russians,from 6,2 to 8,2 days tourists Russians, bednights Source: National Statistical Institute of Bulgaria, www.nsi.bg
  • 9. Туреччина / Turkey Number of Ukrainian and Russian tourists visited Turkey in 2005-2011 From 2005 to 2011 4 000 000 number of Russian tourists who visit 2 000 000 Turkey annually Russians increased by 86% and 0 Ukrainians 2005 2006 Ukrainian tourists – by 2007 2008 2009 2010 2011 58%Source: Republic of Turkey Ministry of Culture and Tourism, www.kultur.gov.tr
  • 10. Туреччина / Turkey Розподіл ліжкомісць в закладах тимчасового розміщення по регіонах / Bed capacity in hotels by regionsSource: Turkish Tourism Industry Report, prepared by Deloitte, January 2010,www.invest.gov.tr
  • 11. Туреччина / Turkey Туристична Cтратегія Туреччини - 2023By 2023 Turkey plans:- to attracts 63 m travelers;- to yield US$86 m overallinternational tourism receipt;-to reach US$ 1350 average revenueper international touristand thus to become one of TOP-5tourism destinations in the world(In 2011 Turkey was visited by29,3 m foreign tourists)
  • 12. Туреччина / Turkey Tourism Strategy of Turkey - 2023Source: Republic of Turkey Ministry of Culture and Tourism, www.kultur.gov.tr
  • 13. Грузія (Аджарія)/ Georgia (Adjara) In 2011 the number of tourists visited Adjara exceeded for the first time the number of touriststraveled to the region in Soviet era (1990)In 2011 share of foreign tourists in Adjara was 36% or 480 kSource: Department of Tourism and resorts of Adjara A.R., www.tourismadjara.ge
  • 14. Грузія (Аджарія)/ Georgia (Adjara) Number of Ukrainian and Russian tourists visited Adjara in 2005-2011 From 2005 to 2011 the number of Ukrainian 15 000 tourists in Adjara increased by 42 times and Russian 10 000 tourists - by 11 times 5 000 Russians and together exceeded Ukrainians 20 k annually 0 (or 4,2% of 480 k of foreigntourists visited Adjara in 2011)Source: Department of Tourism and resorts of Adjara A.R., www.tourismadjara.ge
  • 15. Сочі (РФ)/ Sochi (Russia) Tourist turnover (forecast of 2007) From 2005 to 2009 the 10 000 number of tourists visited Sochi annually increased by 55,6%, 5 000 from 3,08 m to 4,8 m More than 95% of all 0 2005 2006 2007 2008 travelers to Sochi are of 2009 2010 2011 2012 2013 2014 2015 2016 2017 Russian nationalitySource: “Hotel Market of Sochi”, Jones Lang LaSalle Hotels,www.joneslanglasallehotels.com
  • 16. Airports – main transport hubs of international tourism Every second 2011 international 41% tourists arrives to 6% Air the country of 2% destination by air Road 51% Water RailSource: World Tourism Organization (UNWTO), www.unwto.org
  • 17. Principal airports of the Black Sea Region Passenger traffic flow, 2009-2011 Аэропорт 2009 2010 2011 Динамика пассажиропотока (в среднем за год)Simferopol 751.000 841.200 963.800 14,2% ▲Odesіa 650.900 707.100 842.300 14,7% ▲Constanța 68.690 74.587 74.787 4,4% ▲Varna 1.206.535 1.227.442 1.181.830 - 1,0% ▼Burgas 1.683.786 1.894.109 2.253.320 16,9% ▲Batumi 46.000 88.627 134.000 95,7%▲Sochi 1.485.000 1.921.000 2.086.000 18,8% ▲Ukraine 9.054.900 10.271.500 12.464.800 18,8% ▲Antalya 18.345.693 22.144.161 24.964.219 18,0% ▲
  • 18. ДЯКУЮ ЗА УВАГУ!Thank you for your attention! Merci pour votre attention!Vielen Dank für Ihre Aufmerksamkeit Dziękuję za uwagę! Спасибо за внимание!