Essentials of Online Community Management - Webinar for UN Women's Knowledge Gateway Community Champions

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This slide deck was used for a webinar for Community Champions of the Knowledge Gateway - www.empowerwomen.org - a global network on women's economic empowerment. …

This slide deck was used for a webinar for Community Champions of the Knowledge Gateway - www.empowerwomen.org - a global network on women's economic empowerment.
The webinar covered tips on online community facilitation.

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Transcript

  • 1. “None of us is as smart as all of us.” Welcome to the webinar!
  • 2. ① What are Communities of Practice? ② Your Role as Community Champion. ③ Essentials of Online Community Management. ④ Leading Online Conversations. ❺ Your Questions.
  • 3. How would you define a Community of Practice?
  • 4. Communities of Practice are groups of people who share a passion for something they do and learn how to do it better as they interact.
  • 5. Domain
  • 6. Community
  • 7. Practice
  • 8. Community of Practice ① ② ③ Domain Community Practice
  • 9. The Elevator Pitch Please describe the Knowledge Gateway to a potential partner in 1-2 sentences covering the three aspects: ① ② ③ Domain Community Practice
  • 10. Your Role as Community Champion
  • 11. Know your Objectives Promote the Knowledge Gateway Listen and identify demand Provide meaningful content Create the environment for conversations and learning
  • 12. Listen and identify demand. Essentials of Online Community Management.
  • 13. How can you find out what your community wants?
  • 14. Get busy behind the scenes.
  • 15. Provide meaningful content. Focus on domain and objectives. Supply based on identified demand. Check other networks and stay abreast of latest news and developments. Engage specialists.
  • 16. Create the environment for conversations & learning
  • 17. Be a role model. Welcome newcomers; set the tone. Nurture your powers users; feature active members.
  • 18. 90 - 9 - 1 What is the 90 - 9 – 1 rule? How does it relate to your community and your role as community champion?
  • 19. Lurkers need love too: make engagement easy. Create a rhythm for your community: regular discussions; webinars; newsletters. Be specific how members can and should contribute.
  • 20. “I like to listen. I have learned a great deal from listening carefully.” Ernest Hemingway
  • 21. Leading Online Conversations
  • 22. What drew you to the e-discussion? Why did you spend time on it?
  • 23. Starting & facilitating e-discussions Identify subjects of interest to your community. Plan. Minimum one month ahead. Identify resource persons.
  • 24. Develop & share a Concept Note Gather early contributors behind the scenes. Write an irresistible invitation. Ask concrete questions. Focus on a specific subject. Plan up to three phases.
  • 25. Avoid technical jargon. Know the language & the tone of your community. Keep the discussion focused. Keep a balance between interpersonal and ‘corporate’ questions.
  • 26. Thank you!