Software Competitions: You’re
(probably) Doing It Wrong
Hackathons vs. Online Challenges
(roles & expectations for each)
B...
In-Person
Hackathons
Online
Challenges
Ideas & Prototypes
Local
Feedback & Testing
Recruitment
Fun
Newbies
Networking
Prod...
What Makes a
Hackathon Awesome?
Meaningful Theme (i.e. not about $$$)
Clear and Appropriate Expectations
IP Stays With Dev...
What Makes a
Hackathon Awesome (cont’d)?
Unique Prizes
Convenient Timing
Platform to Communicate & Showcase
Sponsorship Ti...
What Makes a
Hackathon Awesome (cont’d)?
Teammate Matchmaking
Ample Internet & Power Outlets
Healthy, Tasty & Plentiful Ca...
What Makes an Online
Challenge Awesome?
Developer Program Ready for Primetime
Clear Guidance on What to Build and Why
Onli...
What Makes an Online
Challenge Awesome (cont’d)?
Compelling Prizes (+1 Popular Choice)
High Profile & Engaged Judges
Conve...
Questions?
Brian Koles | Brian@ChallengePost.com | 212-675-6164
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App Competitions: You're Probably Doing It Wrong

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Best practices for using in-person hackathons and online software competitions to grow developer communities around APIs, SDKs and open data.

Published in: Business

App Competitions: You're Probably Doing It Wrong

  1. 1. Software Competitions: You’re (probably) Doing It Wrong Hackathons vs. Online Challenges (roles & expectations for each) Best Practices for Awesome Q & A
  2. 2. In-Person Hackathons Online Challenges Ideas & Prototypes Local Feedback & Testing Recruitment Fun Newbies Networking Products Global Implementation Partnerships Work Pros Existing Teams VS
  3. 3. What Makes a Hackathon Awesome? Meaningful Theme (i.e. not about $$$) Clear and Appropriate Expectations IP Stays With Developers (or open source) Featured APIs & Data Remain Available Cool Venue Leverage Existing Communities
  4. 4. What Makes a Hackathon Awesome (cont’d)? Unique Prizes Convenient Timing Platform to Communicate & Showcase Sponsorship Tiers & Practical Demos Helpful Mentors & Organizers Safe, Tolerant & Welcoming Environment
  5. 5. What Makes a Hackathon Awesome (cont’d)? Teammate Matchmaking Ample Internet & Power Outlets Healthy, Tasty & Plentiful Catering Demo Coaching Functional Audio & Video Winner Promotion & Next Steps
  6. 6. What Makes an Online Challenge Awesome? Developer Program Ready for Primetime Clear Guidance on What to Build and Why Online Presence Informs & Engages Free(mium) Access for Participants Ample Time for Outreach & Polished Product Development (~3-4 months)
  7. 7. What Makes an Online Challenge Awesome (cont’d)? Compelling Prizes (+1 Popular Choice) High Profile & Engaged Judges Conversational Promotion Showcase Participation Ongoing Support & Marketing
  8. 8. Questions? Brian Koles | Brian@ChallengePost.com | 212-675-6164
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