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Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
Exploring the Benefits of Using WordPress for Learning
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Exploring the Benefits of Using WordPress for Learning

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This presentation was given by B.J. Schone and John Polaschek at DevLearn 2009. It covers many aspects of blogging in a corporate environment, and it includes a case study about WordPress at Qualcomm.

This presentation was given by B.J. Schone and John Polaschek at DevLearn 2009. It covers many aspects of blogging in a corporate environment, and it includes a case study about WordPress at Qualcomm.

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  • Qualcomm Highlights
  • This slide will be used to transition to the slide showing all the collaboration tools we make available at Qualcomm
  • How many of you already blog? How many of you use WordPress, Blogger, Moveable Type?
  • Write from your laptop or mobile device
  • BIG AND BOLD
  • BIG AND BOLD
  • Verbal feedback has been very positive with LC usersVery little support issues and requests
  • Verbal feedback has been very positive with LC usersVery little support issues and requests
  • Transcript

    • 1. Using WordPress for Learning
      John Polaschek and B.J. Schone
      November 12, 2009
    • 2. About Qualcomm
    • 3. “The more effortlessly employees can communicate, collaborate and share new insights with one another, the faster an organization can respond to changing customer expectations and business conditions.”
      Ross Mayfield, CEO of SocialText, Web 2.0 Expo
    • 4. Enterprise 2.0 @ Qualcomm
    • 5. Do you blog?
    • 6. Blogging Software
    • 7. WordPress Driven Web Sites
    • 8. WordPress Driven Web Sites
    • 9. WordPress Driven Web Sites
    • 10. WordPress Driven Web Sites
      More examples - http://wordpress.org/showcase/
    • 11. Com vs. Org
      WordPress.com
      • WordPress.org
    • Com vs. Org
      WordPress.com
      WordPress.org
      • Hosted on WordPress.com
      • 12. Free and paid versions
      • 13. Premium for custom css
      • 14. Premium for extra storage
      • 15. Limited private users
      • 16. Upgrade to private site
      • 17. Self hosted
      • 18. Open Source
      • 19. Custom css for free
      • 20. Unlimited storage
      • 21. Unlimited private users
      • 22. Private behind firewall
      http://en.wordpress.com/features/
      http://en.wordpress.com/products/
      http://codex.wordpress.org/Main_Page
      http://wordpress.org/about/
    • 23. WordPress Stats
      There are over 15 million WordPress publishers
      6 million blogs hosted on WordPress.com
      9 million active installations of the WordPress.org software.
      Your employees may already be familiar with it.
      Current Stats
      http://en.wordpress.com/stats/
      http://www.quantcast.com/profile-search/wordpress.com
    • 24. WordPress.com Blogs
    • 25. WordPress Multi-User
      Can run thousands of blogs with a single install
      Powers WordPress.com
      Open Source
      Can be self-hosted
      Great for the Enterprise
    • 26. 3 Flavors of WordPress
      • WordPress MU
      WordPress.com
      • WordPress.org
    • Plugins
    • 27. Themes
    • 28. Mobile
      BlackBerry
      http://blackberry.wordpress.org/
      iPhone
      http://iphone.wordpress.org/
      In just over a week since WordPress for iPhone 2 was released on the App Store, the application has been downloaded onto over 20,000 iPhones and iPods.
      Source: http://iphone.wordpress.org/2009/11/06/20000-downloads/
    • 29. Technical Summary
      Open Source
      Flexible
      Plugins
      Themes
      Mobile App
      Low barrier to entry
      Low tech requirements (Linux, Apache, PHP, MySQL)
      Single-User and Multi-User versions
      Easy to use / configure
      It’s free!
    • 30. WordPress @ Qualcomm
    • 31. WordPress @ Qualcomm
      Began Pilot (Feb. 2009)
      Testing within our own department
      Learning Program support sites
      Determine pros and cons
      Share with I.T.
      Began Customizing for Enterprise (Spring 2009)
      SSO Siteminder/LDAP integration
      Developed Qualcomm themes
      Limited plug-ins
    • 32. WordPress @ Qualcomm
      Enterprise Launch (August 2009)
      Communicate
      Email, Blogs, Micro-blogs
      Corporate communication news articles
      Educate
      Workshops and Webinars
      Support sites
      Community support via mail lists
      Ongoing communication and education
    • 33. WordPress @ Qualcomm
    • 34. Learning Programs
    • 35. Knowledge Sharing
    • 36. Informal Learning
    • 37. Technical Support
    • 38. Regional Communication
    • 39. Blogging Advantages
      Publishing
      Quick to create - Personal, Group, Team, Project sites
      Support learning initiatives (formal and informal)
      Experts sharing what they know
      Self-service - fewer/no bottlenecks in communication process
      Read
      Learn directly from your colleagues
      Embed multi-media (Video / Audio)
      RSS (via Outlook)
      Leave comments, have discussions
      Tags
      Identify trending topics and keywords
      Search
      Immediate access to knowledge sharing
    • 40. Has this been a success?
    • 41.
    • 42. First 3 Months…
      6657 Users
      313 Blogs
      866 Posts
      369 Comments
    • 43. Success Not Just in the Numbers
    • 44. “A simple, straightforward approach to leveraging social learning is to include social activities (e.g., discussions in blogs or discussion groups,
      collaborative writing in blogs) as part of the learning flow of a current formal program. Companies which have taken this approach tell us that including such activities helps to shorten the time to mastery for learners.”
      Bersin & Associates Research Bulletin, 2009
      Volume 4, Issue 36
    • 45. Our Success Story
      Facilitates both formal and informal learning
      Increased international communication
      Unencumbered sharing of knowledge / information
      Employee satisfaction increased
      Increased collaboration
      Intellectual property kept internal
      Content is searchable
    • 46. The Moral of the Story
      Partner, partner, partner
      Educate, educate, educate
      Succeed or fail cheap and fast.
      Provide an Enterprise 2.0 alternative, otherwise employees will use Web 2.0.
      Blogging and other 2.0 technologies are changing the way we learn, work, develop products, and do business today.
    • 47. Contact Us
      John Polaschekjpolasch@qualcomm.com
      B.J. Schonebschone@qualcomm.com
    • 48. Thank You

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