BJ Fogg

behavior behavior change behavior design behavior grid bj fogg bj foggs 3x3 of health tools bjfogg captology d4p09 design guidelines expertise facebook fogg gspwest08 gspwest2008 motivation persuasion persuasive technology prominence-interpretation theory simplicity stanford stanford university triggers trustworthiness ui ux more…

behavior behavior change behavior design behavior grid bj fogg bj foggs 3x3 of health tools bjfogg captology credibility d4p09 design design guidelines expertise facebook fogg gspwest08 gspwest2008 motivation online persuasion persuasive technology prominence-interpretation theory simplicity stanford stanford university triggers trust trustworthiness ui ux web web credibility …less