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California’s Largest B2B Daily Deals Marketplace Early Stage Investment Proposal
Company Profile BizCountz, Inc. is dedicated to the development of an online advertising and marketing platform that will give users the opportunity to receive daily deals via email for business products and services needed to operate their business. This platform will also give businesses the opportunity to post coupons for discounts on their products and services to other business for a monthly fee. BizCountz, Inc. is a C Corporation established in July 2011, and Incorporated in the State of California. Its founding members include; Thomas Burns, Chief Executive Officer K Patrice Williams, Chief Operations Officer Dafna Gauthier, Director of Human Resources
The Online Daily Deals Target Audience Micro & Small Business Owners: This includes home-based businesses, independent professionals, owners of retail operations and services based companies. According to the most current federal data, California has 3,320,977 small businesses. Of those, more than 1,068,602 have employees. The remaining 2,252,375 are California small businesses that have no employees. These small business statistics for California do not include all self-employed individuals working in California. According to the latest Federal data, the number of self-employed persons in California (including incorporated companies that file via Schedule C) was 2,057,841. http://www.sba.gov/advo/research/ Non-Profits: Another business segment that has been largely ignored by all other daily deal sites are the 501(c)(3) public charities and private foundations. We are not including religious organizations and fraternal organizations as part of our marketing analysis. According to the National Center for Charitable Statistics, in 2008, there were 85,000 public charities and private foundations. These nonprofits had assets of $90.7 billion, expenses of $40 billion and a combined income of $20.7 billion. However, despite these big numbers, the vast majority of non profits are actually quite small: More than 71% of the sector has incomes under $500,000 per year. Given the need for large and small nonprofits to save as much money as possible, these nonprofits will gladly seek out daily deal sites to purchase business products and services. http://nccs.urban.org
Daily Deal sites appeal to consumers for the anticipated savings of 50% or more on products and services they want or need. However, B2B daily deal sites have only been in existence less than two years, and no one site has captured a dominant position. In fact, less than 1% of the entire business community is aware of B2B daily deal sites. Using the success created by Groupon and LivingSocial, we know that more than 20 million people are receiving daily deals via email. Once small business owners are made aware of BizCountz and other B2B daily deal sites, they will adopt many of the same buying habits exhibited by the more than 20 million daily deal users.
Opt-in Customers will check their email for daily deals before they make a significant purchase
Opt-in Customers will conduct searches for daily deals based on a specific product or service they need to buy for their business
Opt-in Customers will be willing to purchase a daily deal from a Merchant they never heard of because of the discounted price and perceived savings value.
Finally, in the end, small business owners have the same wants and needs of average consumers. As long as consumers demand great products and services at the lowest possible cost, daily deal sites will remain a powerful force in Ecommerce.
Our Competitive Edge 1) Offering a monthly membership vs. a commission on every daily deal is less expensive and gives more B2B firms a chance to implement daily deals. 2) Creating a community forum within BizCountz means that buyers are given several reasons for visiting and sticking to the site. This gives the Merchants increased exposure to potential customers. 3) Merchants will have more control over they own daily deals. They will be able to measure the effectiveness of their offering based on buyers reactions and competitive pressures.
Creating a Community of Buyers & Sellers Opt-in email customers that belong to other B2B daily deal sites only visit the site to review the new daily deals. If nothing is posted of interest, they quickly leave the site. BizCountz will establish a community of buyers and sellers similar to an Ebay community platform. Consumers will rate Merchants. Merchants and consumers will share feedback. Consumers will receive advice and valuable information through Community engagement. Thus, creating a rewarding and profitable online site for everyone. Financial Services/Products Construction Equipment Office Furniture Office Supplies & Products Telecom Equipment Transportation Products/Services Catering & Event Planning Accounting Products/Services Publishing & Printing Services Marketing Products/Services Sales Products/Services Internet Marketing Business Gifts Business Intelligence / Reports Computer Hardware Computer Software Management Training & Consulting Legal Products/Services Initial Categories of Business Products & Services
How We Generate Revenue Customers Memberships Merchants B2B firms seeking to post daily deals on a monthly basis $49.00 Monthly membership Fee
Revenue Potential: Short Term / Mid-Term BizCountz has a short-term goal, mid-range goal and a long-range goal. Short-Term Goal: Within the first 18 months of operation, we expect to have 960 Merchants paying $49.00 a month membership fee ($47,600 in monthly revenue ). The bulk of these merchants will be small Business to Business firms based in California. During this same 18 month period, we expect to have 100,000 Opt-in email customers. Mid-Term Goal: Within 30 months of operation, we will aggressively market to Merchants located in select cities on the West Coast. This includes but is not limited to Portland, Seattle, Eugene, Vancouver, Las Vegas, Reno, Flagstaff and Phoenix. This expansion will increase our memberships to 5,000 Merchants all paying $49.00 a month ($245,000 in monthly revenue). During this same 30 month period, we expect to have doubled our Opt-in Customers to over 200,000.
Revenue Potential: Long Term / Exit Strategy Long-Term Goal: Within 36 months of operation, we expect to be operating in over 100 cities across the United States. We expect to have over 7,000 Merchants paying $49.00 a month. This will give us gross revenue of $343,000 a month. Finally, our expansion into 100 cities will boost our Opt-in email Customers to more than 500,000. Exit Strategy: Once we have reached these goals, we will seek a buyout with a Venture Capital Firm or a well established Ecommerce site. We anticipate the market value of BizCountz will reach $500 million.
Private offering of 500,000 shares par value of $.45 Investment Today Number of Shares Par Value Year 1 Par Value Year 5 Total Value Year 5 $500 1,136 $.45 $75 $37,500 $1,000 2,273 $.45 $75 $75,000 $2,500 5,682 $.45 $75 $187,500 $5,000 11,364 $.45 $75 $375,000 $10,000 22,727 $.45 $75 $750,000
Are You Ready To Invest in BizCountz Contact: Thomas Burns, CEO Email: [email_address] Toll: 800-886-5419 Fax: 888-284-4814