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The Business Plan is Dead Long Live the Business Model!
Entrepreneurs competing for the StartUp Cup will be rewarded for . . .
Building A Viable  Business Model
Testing Business Model Assumptions by Going to Market With Your Product and/or Service
Securing Customers Who Are Willing To Pay For Your Product and/or Service
Generating Revenue
Being  Coachable
Never, Ever Giving Up!
What Is The Difference Between a Business Plan And a Business Model?
Business Plan = Static The Business Plan is Dead  A well written plan that projects an unknown future with detailed  gra...
Business Model = Dynamic Long Live the Business Model!     Supports Going to Market Quickly & Testing Assumptions    Sec...
Your goal as an entrepreneur with a new business concept is to identify a business model, test assumptions, secure custome...
What used to take year’ s now takes months
What took lots of money now takes less Ask yourself how little money do I need to get my company off-the ground? What is t...
Business Model Defined: A business model describes the rationale of how an organization creates, delivers, and captures va...
Utilize The Business Model Scorecard. Self-Guided Visual Thinking Tool Specifically Designed to Accelerate StartUp Busines...
Step I:  What Value Are You Providing? How Are You Different? What Need Are You Filling?
Step II : Designing Your Core <ul><li>Customer </li></ul><ul><li>Who is your target customer </li></ul><ul><li>Everyone is...
Step III : Understanding Your Financials <ul><li>Revenue </li></ul><ul><li>How will you generate revenue? </li></ul><ul><l...
Step IV : Building Your Team <ul><li>Team </li></ul><ul><li>What talents and skills do you require? </li></ul><ul><li>Lega...
Step V : Action and Testing Stop Talking, Start Doing!
Engage The Judges and Coaches
Build Your Team and Collect Talent
What Are You Waiting For? Start Designing Your  Business Model Today! Stop Talking! Start Doing!
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The business plan is dead

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Long live the business model. What Is The Difference Between a Business Plan And a Business Model? Business plans are static and based on unknowns. A business model describes the rationale of how an organization creates, delivers, and captures value

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Transcript of "The business plan is dead"

  1. 1. The Business Plan is Dead Long Live the Business Model!
  2. 2. Entrepreneurs competing for the StartUp Cup will be rewarded for . . .
  3. 3. Building A Viable Business Model
  4. 4. Testing Business Model Assumptions by Going to Market With Your Product and/or Service
  5. 5. Securing Customers Who Are Willing To Pay For Your Product and/or Service
  6. 6. Generating Revenue
  7. 7. Being Coachable
  8. 8. Never, Ever Giving Up!
  9. 9. What Is The Difference Between a Business Plan And a Business Model?
  10. 10. Business Plan = Static The Business Plan is Dead  A well written plan that projects an unknown future with detailed graphs and pretty pictures, generally, focused on raising money  Typically not connected to reality of current market conditions
  11. 11. Business Model = Dynamic Long Live the Business Model!  Supports Going to Market Quickly & Testing Assumptions  Securing Customers & Generating Revenue as Quickly as Possible
  12. 12. Your goal as an entrepreneur with a new business concept is to identify a business model, test assumptions, secure customers, and evolve your model as you grow revenue and market share.
  13. 13. What used to take year’ s now takes months
  14. 14. What took lots of money now takes less Ask yourself how little money do I need to get my company off-the ground? What is the quickest path to generating revenue?
  15. 15. Business Model Defined: A business model describes the rationale of how an organization creates, delivers, and captures value
  16. 16. Utilize The Business Model Scorecard. Self-Guided Visual Thinking Tool Specifically Designed to Accelerate StartUp Business Model Design
  17. 17. Step I: What Value Are You Providing? How Are You Different? What Need Are You Filling?
  18. 18. Step II : Designing Your Core <ul><li>Customer </li></ul><ul><li>Who is your target customer </li></ul><ul><li>Everyone is not your customer </li></ul><ul><li>Why will they buy your offering? </li></ul><ul><li>Product/Service </li></ul><ul><li>What are you selling? </li></ul><ul><li>Be specific </li></ul><ul><li>Market </li></ul><ul><li>How big is your market? </li></ul><ul><li>What is the growth potential? </li></ul><ul><li>Vehicle/Channel </li></ul><ul><li>How are you going to get your product or service to your customer? </li></ul>
  19. 19. Step III : Understanding Your Financials <ul><li>Revenue </li></ul><ul><li>How will you generate revenue? </li></ul><ul><li>How many revenue streams are there? </li></ul><ul><li>Expenses </li></ul><ul><li>What will you spend money on? </li></ul><ul><li>Phone, travel, legal, tech, design, etc. </li></ul><ul><li>Resources </li></ul><ul><li>What connections can you leverage? </li></ul><ul><li>What resources do you need? </li></ul>
  20. 20. Step IV : Building Your Team <ul><li>Team </li></ul><ul><li>What talents and skills do you require? </li></ul><ul><li>Legal, designer, developer, marketing? </li></ul><ul><li>Promotion </li></ul><ul><li>Getting your message and story out? </li></ul><ul><li>Internet, events, direct marketing? </li></ul><ul><li>Sales </li></ul><ul><li>How are you going to close the deal? </li></ul><ul><li>How will you turn potential into sales? </li></ul><ul><li>Funding </li></ul><ul><li>How are you funding your StartUp? </li></ul><ul><li>Friends, family, fools, credit cards? </li></ul>
  21. 21. Step V : Action and Testing Stop Talking, Start Doing!
  22. 22. Engage The Judges and Coaches
  23. 23. Build Your Team and Collect Talent
  24. 24. What Are You Waiting For? Start Designing Your Business Model Today! Stop Talking! Start Doing!
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