Stakeholder Voice Working Group December 3, 2012BIS Digital Communications
This morning • Introductions • BIS transition to gov.uk: lessons and opportunities (John) • Government Digital Strategy: overview and discussion about capability (Ben) • AoBBIS Digital Communications
Inside Government so far • Beta version ran six weeks from March 1 • BIS opted in • Public fed back • DCLG and DfT officially joined two weeks ago • BIS joins 13 DecemberBIS Digital Communications
By December 13 we will: • Have ‘transitioned’ 90 per cent of the BIS web estate to gov.uk • 1000s of pages and documents archived • 80,000 words re-written • Redirected approx. 4000 pages • All content in plain englishBIS Digital Communications
Lessons… • Plain English is a hard sell • Writing policy to GDS style is harder than it sounds • Too much sub-standard content on our website over the last few years. • An agile approach can take a while to get used toBIS Digital Communications
…and advice • Ditch bad content (and apologise later) • Explain what GOV.UK is all about - and repeat • Plan effectively - lots of people involved • Detailed guides great for saving technical jargon from the bin • Focus on content mapping (the Harvester) • Dont worry too much - transition to GOV.UK is the start, not the endBIS Digital Communications
Digital capability: Concerns, questions, ideas Ben HaymanBIS Digital Communications
Action 4 of the Digital Strategy: Cabinet Office will support improved digital capability across departmentsBIS Digital Communications
How? •senior officials offered training •digital skills development a priority in the Civil Service Capabilities Plan •increase support for transaction redesign •provide guidance on recruiting digital specialists •bespoke training and support for Service ManagersBIS Digital Communications
All departments should ensure that they have appropriate in-house specialist digital capability: •management of their portfolio of digital services •digital service design •development •analytics •digital strategy •online publishing •product managementBIS Digital Communications
In groups: Digital capability: your concerns, questions and ideasBIS Digital Communications
Useful links 1. BIS digital blog: discuss.bis.gov.uk/bisdigital/ 2. Met office social media win: metofficenews.wordpress.com/2012/11/29/met -office-wins-social-buzz-award/ 3. DCLG on gov.uk: gov.uk/government/organisations/department- for-communities-and-local-governmentBIS Digital Communications
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