What are identifiers? What purpose do they serve in the book industry? …
What are identifiers? What purpose do they serve in the book industry?
According to BISG's Best Practices for Identifying Digital Products, an identifier is generally a sequence of alpha-numeric characters that unambiguosly differentiates one thing from another in a particular context.
But while that answer may seem straightforward enough, the fact is there's a lot more to identifiers than one might think.
The book industry employs numerous identifiers for different reasons in its day-to-day operations. This webcast will cover identifiers basics—what they are, how they are developed, and how and why they are used. Special focus will be given to the venerable ISBN and its use in today's digital marketplace, and the difference between the ISBN and proprietary product identifiers.
In this session, Phil Madans, Executive Director Digital Publishing Technology for Hachette Book Group, will discuss how to correctly use identifiers to ensure your books reach the hands of happy readers.
This is the second in a three-part series, co-produced by IBPA and hosted by BISG, aimed at demystifying several of the core book industry standards through "101"-style sessions presented by experts in the field.