BookExpo America 2009 -- POD For Dummies 1 of 3 (BISG)


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Print on demand and short run digital printing have transformed the ways in which some publishers manage their businesses. For many others, however, the economics and business benefits of POD remain unclear. To help publishers decide if POD is right for them, BISG will publish in June 2009, under license from John Wiley & Sons, Print on Demand For Dummies®, an impartial guide to unraveling the complexities of this important technology.

This presentation is 1 of 3 given during BISG's POD For Dummies® session at BookExpo America 2009. It introduces BISG and the range of publications available from

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BookExpo America 2009 -- POD For Dummies 1 of 3 (BISG)

  1. 1. Print on Demand For Dummies® Demystifying the Business of POD BookExpo America 2009 Working to create a more informed, efficient and empowered book industry
  2. 2. Today’s Presenters <ul><li>Michael Healy </li></ul><ul><li>Executive Director, Book Industry Study Group </li></ul><ul><li>Gigi Brienza </li></ul><ul><li>V.P. of Editing, Design, Production & Manufacturing and Director, Stock Planning, Oxford University Press </li></ul><ul><li>David Taylor </li></ul><ul><li>President, Lightning Source </li></ul>
  3. 3. <ul><li>Michael Healy </li></ul><ul><li>Executive Director, Book Industry Study Group, Inc. </li></ul>Introduction
  4. 4. <ul><li>The book industry’s leading trade association for policy, standards and research </li></ul><ul><li>Develops and maintains standards and best practices that support effective communications between all parts of the supply chain </li></ul><ul><li>Conducts research and gathers data on issues affecting the whole book industry </li></ul>About BISG
  5. 5. BISG’s Mission <ul><li>Working to create a more </li></ul><ul><li>informed, empowered and efficient </li></ul><ul><li>book industry. </li></ul>
  6. 6. How We Accomplish Our Mission <ul><li>Providing a meeting point for the book industry </li></ul><ul><ul><li>Policy development </li></ul></ul><ul><ul><li>Best working practices </li></ul></ul><ul><ul><li>Consensus on industry issues </li></ul></ul><ul><li>Developing and maintaining standards </li></ul><ul><li>Researching key issues affecting the industry </li></ul>
  7. 7. Research and Publications
  8. 8.
  9. 9. Print on Demand For Dummies® <ul><li>Impartial, authoritative and practical guide </li></ul><ul><ul><li>Published by BISG under license to John Wiley </li></ul></ul><ul><ul><li>Available July 2009; $14.95 </li></ul></ul><ul><ul><li>Pre-order copies now </li></ul></ul><ul><ul><li>96 pp </li></ul></ul><ul><li>Are POD or USR right for your company? </li></ul><ul><li>Contributions from leading practitioners </li></ul>
  10. 10. Print on Demand For Dummies® <ul><li>Contents include: </li></ul><ul><ul><li>Judging if POD is right for you </li></ul></ul><ul><ul><li>Capabilities and limitations of current technology </li></ul></ul><ul><ul><li>Setting up a POD workflow </li></ul></ul><ul><ul><li>Case studies </li></ul></ul><ul><ul><li>Glossary and definition of terms </li></ul></ul><ul><li>Generous support from CreateSpace, Hewlett- Packard, John Wiley & Sons, Lightning Source </li></ul>
  11. 11. Questions? Michael Healy [email_address]
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