According to McCarthy ‘Strategy implementation may be said to consist of securing resources, organising these resources and directing the use of these resources within and outside the organization.
Strategy implementation can be defines as a process through which a chosen strategy is put into action.
Issue in strategy implementation
Scope of managerial activities associated with strategy implementation is virtually co-existensive with the entire management process. From analytical point of view, we may classify the various functions relevant for strategy implementation into following categories.
Institutionalization of a strategy through its communication and acceptance, formulation of derivative plans and programmes, translating general objectives into specific operational objectives, resource allocation. I.E. activating strategy.
Following various procedures to put the strategy in action, I.e. procedural implementation.
3. Design of organization structure and development of organizational systems; i.e. structural implementation
4. Developing plans and policies for different functions i.e. functional implementation
5. Developing leadership style, building organizational climate, and infusing values, ethical and social consideration, i.e. behavioral implementation