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International strategic managemen unit 1

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Transcript

  • 1. ISM
    • What is Happening Where Reason of happening
    • Emergences of
    • Internationalization Advance countries To integrate their
    • In Communist countries Economies with
    • Philosophy & operation Socialist countries Global economics
    • Developing countries
    • Under developed countries
    • Low income / medium income
    • Mix economics
    • Capitalist
  • 2. ISM
    • Result R eason of happening what to do Necessity of ISM
    • Change in competitive structure Exploit opportunities Adopt
    • Coupled with Avoid threat comprehensive Due to
    • Shift in demand characters etc Avoid competition management given
    • Avoid problem approach reason
    • Face challenge -Build portfolio ISM
    • For survival matrix is necessary
    • For growe
    -
  • 3. CHARACTERSTICS
    • CHARACTERSITC OF ISM
    • -Deals in Different countries.
    • -deals in global environment.
    • two sets of external environment
    • -ISM is the part of strategic management.
    • -integration & coordination between different nations business strategy.
    • -ISM deals with futuristic of present decision.
    • it don’t deals with with future decision.
    • Main focuses of ISM is on action orientation.
    • It is continues dynamic process.
    • -time span is long range .
    • Systematic & rational approach
  • 4.
    • Dimension of ISM:-
    • 1 . International strategy planning:-
    • Internat6ional strategy planning :-
    • Product market focus
    • Foreign strategic planning:-
    • focus on Environment developmentation of foreign countries
    • Multinational strategic planning:-
    • coordination & cooperation & integration
    • 2 . Corporate strategy :-
    • What business/when/where
    • How reasons allocation/priorities
    • What product in / or out
  • 5.
    • Dimension of ISM:-
    • 3. strategy for national subsidiary unit:-
    • It works within frame work provide by corporate.
    • Objective different – external market different (product market within different)
    • how resource will be allocated within business
    • which customer will be served
    • Define role is functional area
    • 4. Functional strategy-
    • MARK. FIN. HR. Production (org structure)
    • 5. Developing action planes:-
    • 6. Monitoring:-
  • 6.
    • STRATEGIC MANAGEMENT
    • Organizational Structure simple
    • Competition with domestic firm
    • Domestic Environment
    • Customer of home country
    • Deals in home currency
    • Method of doing business nearly same
    • Little difference in purchasing power
    • No additional risk
    • Market opportunities of home countries
    • Less complex environment
    • INTERNATIONAL STRATEGIC
    • MANAGEMENT
    • Organizational structure complex
    • Competition with international firm
    • International Environment
    • Costumer of different countries
    • Deals in foreign exchange
    • Methods of doing business different
    • Huge difference in purchasing power
    • Additional Risk
    • Market opportunities in Different countries
    • More complex environment
  • 7.
    • Profit in home country .Logistic problem less then foreign. Less risk of raw mtrl shortage..
    • Protectionism help the domestic business.
    • Competition is less in home.
    • More cost of capital Formulation/implementation/principal Concepts/rational /systematic Grand strategy/long range planning Outward looking Integrated external & internal environment
    • Profit repatriation problem
    • Logistic problem higher than home
    • High risk of raw material shortage
    • Protectionism effect the M/C negatively
    • Competition is higher than home
    • Cheap finance available than home
    • Same
    • Same
    • Same
    • Same
    • Same
  • 8.
    • STRATEGIC MANAGEMENT
    • Customer’s need
    • Preference
    • Culture Nearby Same
    • Language in domestic
    • Climate
    • Political
    • Social Near
    • Legal By
    • Cultural Same
    • Demographic Domestic
    • Natural
    • INTERNATIONAL STRATEGIC
    • MANAGEMENT
    • Customer need
    • Performer
    • Culture Different in
    • Language Different countries
    • Climate
    • Political factor
    • Social factor Different in
    • Legal factor Different
    • Cultural factor countries
    • Demographic factor
    • Natural factor
  • 9.
    • Pre requisite to international strategies:-
    • Require dedication to action
    • Requires a determination to plan regularly /systematically
    • Initiative of top management required
    • Positive action of management
    • Create good environment int.(climate)
    • Top manager most follow the strategy
    • Management must concern with by item result
    • Best decision should be made while select alternative
    • Data should se reliable/better tool to making decision
    • Planning should be continuously reviewed & match with STD
    • Proper recording of result
    • Involving of all should be there
    • Team approach
    • Plan should be formulated with the cooperating policy
  • 10. Component of International corporate strategy
    • OBJECTIVES:
    • Nor to broad nor to narrow/clearly specified) communicated to all
    • 2) VECTOR:- Direction-Up/down/forward /backward.
    • 3) COMPETITIVE ADVANTAGE:- Technology/Research/Marketing Network)
    • 4) SYNERGY:-Take advantage of competitive advantages
  • 11. FUNCTION OF INTERNATIONAL CORPORATE STRATEGY
    • Identifies strength/weakness/opportunity/threat//take benefit out of it
    • It helps in coping with highly complex environment.
    • It offers a way of thinking /way of discipline/technique to manage.
    • Give dual approach to problem solving.
    • (a) Most effective way to deal with problem.
    • (b) Deployment of recourse.
    • It combine domestic operation with international operation.
    • Provide right direction.
    • Give broad frame work.
    • Focus on change in organization set up.
    • Focus on administration.
    • Helps in development of effective leadership.
    • Helps in structure formulation.
    • Helps in motivation/control/relation ship making.
  • 12. SIGNIFICANCE OF INTERNATIONAL STRATEGIC PLANING
    • Helps in decision making.
    • Helps in giving direction to organization.
    • Provide channel for information flow.
    • Gives guidelines about implementation.
    • Helps in resource planning.
    • Helps in co-ordination.
    • Helps in foreign exchange management.
    • Helps in creating good atmosphere.
    • Helps in perceiving global opportunity.
    • Monitoring growth opportunity.
    • Helps in expansion/exploitation of resource/
    • Helps in choosing product line.
  • 13. Helps in choosing technology. Helps in latest technology/manpower selection. Helps in finding market trends. Helps in re-examination of product / market competition. Makes outward looking. Helps in optimum use of resource. Helps in handling environmental forces. Helps in survival/growth/adaptation of new technology. Helps in innovation. Helps in exploitation of new product market. Helps in objective setting. Help in co-ordination.
  • 14. PROBLEMS IN INTERNATIONAL STRATEGIC PLANING SUYSTEM
    • More complex environment / highly volatile
    • Highly uncertain environment
    • Whole planning is done on future basis but if future doe’s not happen than whole planning oils
    • Frequent currency exchange rate change
    • Turbulent political environment
    • Uncertainty in supply of raw MTRL.
    • Non availability of information
    • More complicated problem in medium term plan:- Finance/ Hr / operation / Marketing Purchase.
    • Exchange rate risk
    • Political risk
  • 15. Profit repatriation problem High competition Product life cycle Limited time period of contract / joint venture Logistics problem Inventory kept high Pressure of union Pressure of govt Pressure of consumer Restriction on business Protectionism of home country.
  • 16. Prerequisite to international strategy
    • Require dedication in action
    • Require determination to plan regularly / systematically
    • Initiate of top management is required
    • Positive attitude of management
    • Create good environment
    • Proper follow up required
    • Management must concerned with long term results
    • Best decision should be made while selecting alternatives
    • Reliable data is required
    • Review planning continuously
    • Match planning with STD
    • Proper recording of results
    • Involvement of all is required
    • Team approach
    • Plan should be made with the corporate policy.