Pinterest Content Marketing       How-To Guide        Brought to you by Bill DavisPublisher Profit Pathz & Coaching Academ...
Pinterest Content Marketing        How-To Guide                  What Pinterest Is & How To Use It                      Fo...
Pinterest Overview• In this How-To Guide, we’re going to show  you how to use Pinterest• You will learn all about Pinteres...
What Is Pinterest?• It’s a “pinboard” (like a virtual cork board)• A combination of                     Pinboard + interes...
What Is Pinterest? (continued)• It’s a place where people “pin up” information  they find across the ‘net• Picture-driven—...
Pinterest Features• Pin all your stuff in one place, online• Create multiple “boards” for various topics  (e.g., “cooking,...
Pinterest Features (continued)• You can follow the boards or the people that  create them• Easily re-pin content to your o...
Pinterest Features (continued)• Interact with other boards and people• Easily share across Facebook and Twitter   PinMarke...
Sign up to Pinterest• By invitation only—you must get an invitation:  – Two ways:        • Go to pinterest.com and request...
Set Up Your Profile• Completely fill in your profile  –   Notifications  –   About  –   Website  –   Link to both Facebook...
Create Some Boards!• Just start creating boards  – Make some personal  – Make a few that are business-related  – Make one ...
Start Pinning!• 3 ways:  – Surf the ‘net. When you find something cool, go to    Pinterest and “Add” it  – Install the “Pi...
Special Offer• Sign up for the Coaching Academy  (http://coaching-academy.us)   – One hour of one-on-one time with me, eac...
Q&APinMarketer.com         Bill Davis
Free PinMarketer Membership• Sign up for a FREE membership at   –   http://PinMarketer.com   –   10 how-to training videos...
Contact MeBill Davis  – bill.davis@internet-marketing-muscle.com  – (925) 605-5553   PinMarketer.com                      ...
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Pinterest Content Marketing -- A How-to Guide

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A How-to guide on signing up for, setting up, and using Pinterest as a part of your content marketing strategy.

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Pinterest Content Marketing -- A How-to Guide

  1. 1. Pinterest Content Marketing How-To Guide Brought to you by Bill DavisPublisher Profit Pathz & Coaching Academy PinMarketer.com
  2. 2. Pinterest Content Marketing How-To Guide What Pinterest Is & How To Use It For the Digital MarketerPinMarketer.com Bill Davis
  3. 3. Pinterest Overview• In this How-To Guide, we’re going to show you how to use Pinterest• You will learn all about Pinterest: – What it is – Features – Signing up – Setting up your account – How to create boards & pins PinMarketer.com Bill Davis
  4. 4. What Is Pinterest?• It’s a “pinboard” (like a virtual cork board)• A combination of Pinboard + interesting = Pinterest PinMarketer.com Bill Davis
  5. 5. What Is Pinterest? (continued)• It’s a place where people “pin up” information they find across the ‘net• Picture-driven—no image, no pinning…(hold that thought)• Video works! PinMarketer.com Bill Davis
  6. 6. Pinterest Features• Pin all your stuff in one place, online• Create multiple “boards” for various topics (e.g., “cooking,” “art,” “photography,” etc.)• Move boards around (drag and drop) PinMarketer.com Bill Davis
  7. 7. Pinterest Features (continued)• You can follow the boards or the people that create them• Easily re-pin content to your own boards PinMarketer.com Bill Davis
  8. 8. Pinterest Features (continued)• Interact with other boards and people• Easily share across Facebook and Twitter PinMarketer.com Bill Davis
  9. 9. Sign up to Pinterest• By invitation only—you must get an invitation: – Two ways: • Go to pinterest.com and request one • Get an invitation from a friend – They are not hard to come by and take only a day or two from Pinterest• You can login using Facebook or Twitter (so you have to have an account there) PinMarketer.com Bill Davis
  10. 10. Set Up Your Profile• Completely fill in your profile – Notifications – About – Website – Link to both Facebook & Twitter – Visibility PinMarketer.com Bill Davis
  11. 11. Create Some Boards!• Just start creating boards – Make some personal – Make a few that are business-related – Make one that is solely about your business• Rules of thumb – 80/20 rule – Keyword rich username, boards, descriptions – Mix original pins, re-pins, likes, and comments PinMarketer.com Bill Davis
  12. 12. Start Pinning!• 3 ways: – Surf the ‘net. When you find something cool, go to Pinterest and “Add” it – Install the “Pin it” bookmarklet (works in any browser) and simply navigate to a page you want to pin and click the bookmarklet. Go to Goodies (http://pinterest.com /about/goodies/). – Interact with other boards and pinners! • Re-pin their pins • Like them (2 kinds of “likes”) • Share them • Follow them (individual boards or people) PinMarketer.com Bill Davis
  13. 13. Special Offer• Sign up for the Coaching Academy (http://coaching-academy.us) – One hour of one-on-one time with me, each month, at your preferred location (within reason ) – Additional one-hour coaching sessions can be purchased at the member rate ($97 per person) versus my standard rate [$125 for individuals, $250 for a business (up to 3 people per session)] – Special training webinars – Access to me 24x7x365 via email – You get—for FREE—every product that I produce and sell for myself * – Group rates are available upon request• Sign up today (April 20, 2012) for the Coaching Academy and get ONE ADDITIONAL HOUR of coaching in your 1st month.* I make products and perform services for other internet marketers. I cannot give these goods and services away as I do not own the rights. PinMarketer.com Bill Davis
  14. 14. Q&APinMarketer.com Bill Davis
  15. 15. Free PinMarketer Membership• Sign up for a FREE membership at – http://PinMarketer.com – 10 how-to training videos (and counting) – Companion eBook – Mind Map• You DO have to opt-in to get the free membership This means you will be on my email list and you will get email!!! If you don’t like email, please don’t sign up  PinMarketer.com Bill Davis
  16. 16. Contact MeBill Davis – bill.davis@internet-marketing-muscle.com – (925) 605-5553 PinMarketer.com Bill Davis

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