Introduction to Internet Marketing by Internet Marketing Muscle


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Learn the fundamentals of internet marketing: Selling stuff on the internet. Internet marketing is not just for internet marketers.

Internet marketing is for anybody doing business on, or around, the internet.

Jump onboard now or be left behind. Internet marketing is here to stay.

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Introduction to Internet Marketing by Internet Marketing Muscle

  1. 1. Internet Marketing Muscle “Put some muscle in your internet marketing”
  2. 2. What is internet marketing, anyway? Wikipedia defines internet marketing like so: “The marketing and promotion of products or services over the Internet.”
  3. 3. Well, duh! What is it, really? Put simply, it’s getting people to buy your stuff on the internet, whether it’s goods or services, and whether it’s for money, trade, or just an email address or some other action you want them to take. It could be a Facebook like, a Google +1, or a tweet, for example.
  4. 4. Is internet marketing only for internet marketers? No! Whether you’re an “internet marketer,” an author, artist, doctor, dentist, lawyer, locksmith, or carpet cleaner, you are an internet marketer if you market or promote your goods & services on the internet. In short, you are an internet marketer! (Or you should be.)
  5. 5. “Yeah, but…” But what? Seriously, you’re going to argue with me on this? You have no chance  Here are some stats that show how FREAKING BIG THE INTERNET IS!
  6. 6. Did you know… • There are over 7 Billion searches done per day on Google alone • Google processes 20 Petabytes of data per day • 7 out of 10 people in the developed world are online • There were 107 Trillion emails sent in 2010 • 58 percent of purchase decisions begin online • There are more than 144 Million blogs in the world, publishing more than 1 Million posts per day • Humans generated more data in 2009 than in the previous 5,000 years COMBINED
  7. 7. Okay, that’s great. Now what? Get your business on the internet, that’s what! Then, • Add Content • Drive Traffic to your site • Create an incentive (Offer) to visitors of your site to sample your goods and/or services • Get targeted prospects on a List • Monetize that list
  8. 8. In short, C–T–O–L–M Content Traffic Offers Lists Monetize
  9. 9. So stick around… Learn all about those 5 essentials by doing the following: • Sign up to the right using your BEST email address (the one you check every day) to get important updates. • Read all the archived material. There is “gold in them thar hills.” • Check out the Services tab to find out how I can help you. • Learn more by visiting the Products tab for “Do It Yourself” education. • Get specific coaching by visiting my companion site, the Internet Marketing Coaching Academy at