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Re-imagining and Innovating your Social Programming
 

Re-imagining and Innovating your Social Programming

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  • Ask audience for their definitions.
  • Happy Days episode provokes 600% increase in demand for library cards; George Lopez Show storyline about a kidney transplant
  • Format = education; Message = entertainment New revenue streams help sustain – No more static exhibits!
  • Club demonstrations at Activities Fair, School of Nursing use of i-clickers, Fall Cultural Fest dance lessons
  • Sexual assault prevention
  • During OA training

Re-imagining and Innovating your Social Programming Re-imagining and Innovating your Social Programming Presentation Transcript

  • Jeromy Koffler, University of Portland Bill Ryder, Portland State University Re-Imagining and Innovating Your Social Programming
  • Session Outcomes
    • Develop an understanding of the term Edutainment
    • Gain an understanding of how intentional social programming can help to accomplish overall Orientation goals and objectives
    • Learn how articulation of goals/outcomes of social programs can promote collaboration between campus departments
    • Assess and evaluate the goals for social program participants
  • University Profiles Portland State University Fall 2009 University of Portland 18,589 Undergrads 3,077 Public Type Private 2,000 (750) On Campus (frosh) 1,660 (770) 2,729 New Transfers 65 1,699 New Frosh 820
    • Orientation Program Format :
    • 14 one-day sessions (frosh v. transfer)
    • Family Program during frosh sessions
    • New Student Week (~ 120 events)
    • Organization :
    • Housed within Admissions
    • 2.5 staff members
    • 1 administrative support person
    • 35 student Orientation Leaders
    • Orientation Program Format :
    • 3-day weekend program for new students and parents
    • Welcome week of events, capped by Building Community Service Day
    • Home Base Groups become freshman workshops classes
    • Organization :
    • Housed within Student Activities
    • 3 staff members and a Faculty partner
    • 1 administrative support person
    • 35 Orientation Assistants, 5 Student Coordinators
    • Purposeful student engagement leads to more successful student transitions to college and better retention rates.
    • Our goal is to promote life-long learning
    • We often consider: Will it be fun?
    • We need to also consider: What will they learn?
    Premise
    • Maslow - Love, Affection and Belongingness Need
    • Schlossberg – Transition Theory
    • Schroeder – Involvement Theory
    • Astin - Involvement Theory
    • NODA journal article
    • Putnam – Social Capital
    Theoretical Foundations
    • A form of entertainment designed to educate as well as amuse.
      • Wikipedia
    • The act of learning through any medium that educates as well as entertains.
    • American Heritage Dictionary
    Defining Edutainment
    • Sesame Street
    • Dora the Explorer
    • Mythbusters
    Television as a medium
    • Museums
    • Art Galleries
    • Children’s Discovery Centers
    • Libraries
    • Zoos & Aquariums
    • Botanical Gardens, Forestry Center
    • Farms (pumpkin patches, corn mazes, etc.)
    • Even the Tillamook Cheese Factory!
    Location-based
    • Hands on learning
    • Semi-spontaneous play that enhances learning
    • ESL classes that are using song lyrics
    • Oregon Trail Computer Game!
    K-12 does it well
    • Bowling alleys, Skating rinks
    • Arcades, Mini-Golf
    • Sports facilities (batting cages, fitness centers)
    • Sports bars
    • Retail entertainment centers: Game Works, Disney Quest, ESPN Sports Zone
    • MORE SOCIAL, LESS LEARNING
  • Hip Hop Airline Attendant
    • Band  Talent Show
    • Speaker  Ropes Course
    • Comedian  Game Show
    • Coffeehouse Performance  Dance Lessons
    • Skit  Icebreaker/Energizer Activity
    • Movie  Youtube film creation
    • Magician  Demonstration
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    • Consider one social program that you’ve facilitated in the past or would like to facilitate
    • What were/are the goals/objectives of this program?
    • How did/will it educate AND entertain?
    • How do you know that students did/will learn something from this experience?
  •  
  • Jeromy Koffler University of Portland [email_address] (503) 943-7470 Bill Ryder Portland State University [email_address] (503) 725-5297