Moving Forward - R&D in Accessible Travel, Transportation & Tourism #ATIA12
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Moving Forward - R&D in Accessible Travel, Transportation & Tourism #ATIA12

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Presentation delivered at ATIA12, covering: (1) Areas of R&D that IBM is pursuing to help organizations innovate in the area of accessible and inclusive travel, transportation and tourism.; (2) ...

Presentation delivered at ATIA12, covering: (1) Areas of R&D that IBM is pursuing to help organizations innovate in the area of accessible and inclusive travel, transportation and tourism.; (2) Strategies and associated technologies that can be used to leverage geo-data in applications related to accessible and inclusive travel, transportation, tourism; and (3) Ways to become involved in projects that can help improve the mobility, independence and quality of life for PWDs, the aging, and other people with functional limitations (employees or citizens).

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  • Industry Context: User Needs <br /> Related to three main topics in this panel: <br /> 1. Transportation: Movement of people from one location to another... air, rail, road, water... includes public or private infrastructure, vehicles and operations. GRAPHIC: Image of smartphone with wayfinding application being held in someone&apos;s hand. <br /> 2. Travel: Movement of people using different modes of transportation between relatively distant geographical locations... GRAPHIC: Image of blind person with cane and service animal holding a smart phone to his ear while walking through an airport. <br /> 3. Tourism: Travel for recreational, leisure or business purposes... Brings in large amounts of income, opportunities for employment, and opportunities for traveler self-actualization and growth. GRAPHIC: Image of woman in wheelchair at beach with her arms outstretched and looking toward ocean. <br /> In each of these three topic areas, there is a hierarchy of user needs and use of mobile to enable PWDs and aging to participate fully: base access, safety & security, reliability, convenience, comfort, cost, access amenities, full inclusion and co-design. <br />
  • Industry Context: Market Drivers <br /> Public Policy & Law: Global conventions, country policies / laws, local policies / laws. GRAPHIC: Image of statue of Lady Justic holding scales of justice <br /> Inclusive Tourism: Universal design, inclusive not special, economic models. GRAPHIC: Image of woman in wheelchair on beach. <br /> Public-Private [Dialogue]: Community dialogues, R&D / tech transfer, open innovation. GRAPHIC: Image of diverse hands coming together in team circle. <br /> Demographic Shifts & Mobile Market Expectation: Population growth: aging / persons with disabilities... and fast-increasing expectation for mobile apps and mobile/location-based services. <br />
  • Bill to cover this slide… <br /> Table of Contents for Data-Enabled Travel Report <br />
  • Multi-Modal Transportation Planning & Execution: Planning across public and private transportation options, Filtering by disability type (e.g. mobility, vision, hearing impaired), Static and real-time info (e.g. networks, stations/stops, vehicles, elevators/escalators, lifts, etc.), Factoring in accessible municipal infrastructure info (e.g. accessible crossing signals, sloped curbs, tactile paving, etc.), Accessible route sharing <br /> Regional Point of Interest (POI) Information Foraging: Attractions (Gardens, Zoos, Aquariums, Museums, Performing Arts Centers, Theatres, Sports Viewing), Disability Services Organizations, Hotels & Lodgings, Nightclubs, Recreation, Restaurants & Shopping, Tours, Accessible Municipal infrastructure (e.g. tactile paving, tactile maps, accessible pedestrian crossings, sloped curbs, etc.) <br /> Apps that Promote Citizen Science & Co-Design: Collecting rich media evidence from end users for civic advocacy; Promoting dialog where users help design the services they use; Accessible transportation, municipal infrastructure, and regional POIs suggestions, ratings and reviews. <br />
  • Collage of images related to IBM Accessible City Tag (act!) -- image of City of Nettuno/Italy; person in wheelchair using a mobile app; selected screens from Android pilot application – e.g. social ratings, ability filter and view POI accessibility information. <br />
  • Collage of images related to IBM Accessible City Tag (act!) -- image of City of Nettuno/Italy; person in wheelchair using a mobile app; selected screens from Android pilot application – e.g. social ratings, ability filter and view POI accessibility information. <br />

Moving Forward - R&D in Accessible Travel, Transportation & Tourism #ATIA12 Presentation Transcript

  • 1. Handouts are available at: www.atia.org/orlandohandouts 1 ECA-20: Moving Forward - R&D in Accessible Travel, Transportation & Tourism Bill Curtis-Davidson IBM Human Ability & Accessibility Center wacurtis@us.ibm.com Friday 27-Jan-2012, 9:20-10:20AM
  • 2. Handouts are available at: www.atia.org/orlandohandouts 2 Learning objectives 1) Participants will be able to list at least one area of R&D that IBM is pursuing to help organizations innovate in the area of accessible and inclusive travel, transportation and tourism. 2) Participants will be able to describe at least one strategy and associated technologies that can be used to leverage geo- data in applications related to accessible and inclusive travel, transportation, tourism. 3) Participants will be able to understand ways they can become more involved in pursuing projects that can help improve the mobility, independence and quality of life for PWDs, the aging, and other people with functional limitations (employees or citizens).
  • 3. Handouts are available at: www.atia.org/orlandohandouts 3 Topics  Industry Context  User Needs, Market Drivers, Reports  IBM Perspective & Activities  A Heritage of I/T Accessibility Innovation  Industry Dialogues  Vision & Areas of Activity  R&D Examples  Strategies & Technologies  Moving Forward... Together!
  • 4. Handouts are available at: www.atia.org/orlandohandouts 4 Industry Context
  • 5. Handouts are available at: www.atia.org/orlandohandouts 5 Tourism Travel for recreational, leisure or business purposes... Brings in large amounts of income, opportunities for employment, and opportunities for traveler self-actualization and growth. Travel Movement of people using different modes of transportation between relatively distant geographical locations... Transportation Movement of people from one location to another... air, rail, road, water... includes public or private infrastructure, vehicles and operations Full Inclusion Co-Design Cost Access Amenities Convenience Comfort Safety & Security Reliability Base Access Use of mobile to enable all people to participate fully Industry Context: User Needs
  • 6. Handouts are available at: www.atia.org/orlandohandouts 6 Public Policy & Law UN Convention Country policies / laws Local policies / laws Inclusive Tourism Universal design Inclusive not special Economic models Public-Private Community dialogues R&D / tech transfer Open innovation Demographic Shifts & Mobile Market Expectation Population growth: aging / persons with disabilities... and fast-increasing expectation for mobile apps and mobile/location-based services. Industry Context: Market Drivers
  • 7. Handouts are available at: www.atia.org/orlandohandouts 7  Background  July 2010 (ADA 20th Anniversary)  White House / FCC / Commerce  ~24 technology leaders, disability advocates, government reps  Result: Geo-Access Challenge  Key Outcomes  Report on Data-Enabled Travel, edited by myself  Proof-of-Concept / ideation activities  Establishment of GeoAccess.org  Inspired US FHWA BAA on tech for wayfinding and navigation Industry Context: Key Report from GeoAccess.org
  • 8. Handouts are available at: www.atia.org/orlandohandouts 8 Industry Context: GeoAccess.org – Example Data Mainstream Public Transit Public Paratransit Private Transportation POIs / Environment Info Static Data from Authorities • GTFS Feed • Accessible Stations/ Stops • Accessible Vehicles • Contacts / help • Agency info • Service areas • Fixed routes/stops (if applicable) • Fares/reservations • Contacts / help • Community based transport • Rideshares/ carpools • Accessible taxis • Access info for private air, rail, bus, ferry stops/vehicles • Wheelchair rentals • Accessibility info for POIs • Accessible municipal infrastructure Real-Time Data from Authorities • Automatic Vehicle Location (AVL) • Elevators/escalators • Wheelchair lift status • Vehicle fullness • Congestion/traffic • Predicted arrival • Automatic Vehicle Location (AVL) • Vehicle fullness • Congestion/traffic • Predicted arrival • Service alerts • Reservation • Automatic Vehicle Location (AVL) • Vehicle fullness • Congestion/traffic • Predicted arrival • Service alerts • Reservation • Real-time info for Accessible Municipal infrastructure (e.g. closings) Crowd Sourced Data • Vehicle fullness • Vehicle issues • Station/stop issues • Service issues • Ratings / reviews • Vehicle fullness • Vehicle issues • Station/stop issues • Service issues • Ratings / reviews • Vehicle fullness • Vehicle issues • Station/stop issues • Service issues • Ratings / reviews • New or edited POIs • POI ratings/reviews • User generated tags for municipal infrastructure
  • 9. Handouts are available at: www.atia.org/orlandohandouts 9 • Public & private transport options • Filtering by disability type • Static and real-time info/status (e.g. network, stations/stops, vehicles, elevators/escalators, lifts) • Factoring in accessible municipal infrastructure info (e.g. crossing signals, curbs, tactile paving) • Accessible route sharing Multi-Modal Transportation Planning & Execution Regional Point of Interest (POI) Information Foraging • Attractions • Disability Services Organizations • Hotels & Lodgings • Nightclubs • Recreation & Tours • Restaurants & Shopping • Accessible Municipal infrastructure (e.g. crossing signals, curbs, tactile paving) Apps that Promote Citizen- Science & Co-Design • Collecting rich media evidence from end users for civic advocacy • Promoting dialog where users help design the services they use • Additions, Editing, Ratings, Reviews for accessible transport, municipal infrastructure, and regional POIs Industry Context: GeoAccess.org – Example Apps
  • 10. Handouts are available at: www.atia.org/orlandohandouts 10  Background  Outreach to understand requirements/ examine tech innovations  1-day workshop (Feb 2011) involved experts from disability orgs, universities, industry  Discussed technologies, knowledge gaps and opportunities, barriers to implementation  Key Outcomes  Sept 2011, FHWA report: “Technological Innovations in Transportation for PWDs”  Aims to encourage discussion, R&D in: − ITS/Wireless/Mobile − Robotics/Artificial Intelligence/Object Detect − Navigation/Wayfinding/Orientation/Guidance − Universal Design/Accessible Transport Industry Context: Report from US DoT / FHWA
  • 11. Handouts are available at: www.atia.org/orlandohandouts 11 IBM Perspective & Activities
  • 12. Handouts are available at: www.atia.org/orlandohandouts 12 IBM: A Heritage of I/T Accessibility Innovation  2011 marked IBM’s Centennial Year  IBM “Icons of Progress” included  Accessible Workforce  Innovating the Self-Service Kiosk  Invention of Stream Computing  IBM commitment to diversity drives innovation / differentiation  IBM Research/Human Ability & Accessibility  Works in industry to drive discussion, help develop standards, etc.  Works with lines of business to develop accessible transportation solutions
  • 13. Handouts are available at: www.atia.org/orlandohandouts 13 IBM: Stimulating “Accessible Transport” Dialogue Year Key Activities 2009  IEEE/IBM “Accessing the Future” Conference 2010  Invited participant, White House ADA Anniversary (GeoAccess)  ITS World Congress 2011  Easter Seals Project ACTION, National Paratransit Dialogue  Invited participant, US DoT/FHWA Workshop  Editor, GeoAccess.org “Report on Data-Enabled Travel”  CSUN Session on “Accessible Travel”  IBM Centennial “Access My N.Y.C.” Pilot & Smarter Cities Colloquium  ITS World Congress & American Public Transport Association 2012  ATIA Conference Presentation  CSUN Conference Presentation (forthcoming)  G3ict.org Expert Zone/Blog (forthcoming)
  • 14. Handouts are available at: www.atia.org/orlandohandouts 14 • Traveler downloads app from transit authority, disability org, other • Traveler has option to apply Ability Filter (mobility, vision, hearing) • Traveler chooses point of origin (near me, address, POI) • Traveler chooses destination (address, POI) • System constantly gathers streams of data from multiple public and private transportation sources, municipal infrastructure, etc. • System analyzes presents route options (filtered by Ability Filter) • Traveler chooses route option, saves in app • Traveler loads route; route is re-analyzed by system using real-time data • Route options are presented if originally saved route has issues (e.g. broken elevator and traveler is mobility impaired) • Traveler uses app to complete journey Planning and executing a personalized accessible journey factoring in real-time data Traveler Scenario IBM: Accessible Transportation Vision
  • 15. Handouts are available at: www.atia.org/orlandohandouts 15 • Transit Authority collects, aggregates, then makes available public transit real-time data in open formats • Disability organizations and paratransit partners ensure inclusion of access information for public transport, relevant points of interest (POIs) • 3rd parties develop apps to support increased ridership and options • As travelers utilize the transit network, system analyzes usage patterns (e.g. mainstream public transit, paratransit, etc.) • System also analyzes correlations between situations and events (e.g. broken bus lift, broken elevator, etc.) and traveler choices • Transit authority uses analytics tools/info to optimize operations • Transit authority assets (e.g. vehicles, wheelchair lifts, on-board annunciators, etc.) managed using smart asset management tools Optimizing the traveler experience while encouraging ridership and minimizing transit authority expenses Transit Authority Scenario IBM: Accessible Transportation Vision
  • 16. Handouts are available at: www.atia.org/orlandohandouts 16 Help our IBM Government and Travel & Transportation clients realize business value in three key areas as part of our Smarter Cities efforts: Data & Analytics Help define data requirements and industry data standards, and pilot new approaches for information management and business analytics and optimization Traveler Applications Promote development of advanced traveler applications that employ accessible smarter transportation data (web, kiosk, mobile) and which conform to accessibility standards Asset Management Help define accessible transportation asset management requirements and pilot new approaches managing assets and operations IBM: Key Accessible Transportation R&D Activities
  • 17. Handouts are available at: www.atia.org/orlandohandouts 17  App to support city POI accessibility information foraging  Pilot on Android phones in City of Nettuno, Italy  Helped people find accessibility info about city POIs, filtered by disability type (Ability Filter)  POI accessibility info gathered from authorities, user ratings and reviews Accessible City Tag View POI Accessibility Information Social Ratings Ability Filter IBM: Accessible City Tag Pilot in Nettuno, Italy
  • 18. Handouts are available at: www.atia.org/orlandohandouts 18 IBM: Accessible City Tag Screen Shots 6 - Rate the POI 5 - Selected POI Info 4 - Find POIs Near You 3 – Select POI Type2 – Impairment Filter1 – Accessible POIs Persona: Fallon Smith
  • 19. Handouts are available at: www.atia.org/orlandohandouts 19 IBM: Accessible City Tag Social Data * The Twitter name, logo, Twitter T, Tweet, and Twitter blue bird are trademarks of Twitter, Inc. in the US and other countries. Rate & Share User- Generated Content • Tips • Ratings • Favorites • Twitter® Integration ® Inquire, suggest, rate, share Locate • Accessible websites • Accessible mobile apps Act Companies & Access ServicesPOI Accessibility Database • Airports • Attractions / Historic Sites • Bus / Ground Transport • Hotels & Lodging • Parks & Recreation • Performing Arts / Museums • Public Transit / Rail • Restaurants • Sports Facilities Add / update POIs Add / update companies and services City/NGO Admin Website Citizen/ Traveler Website Need
  • 20. Handouts are available at: www.atia.org/orlandohandouts 20 IBM: “Access My N.Y.C.” Pilot & Resulting Solution Access My NYC is a mobile web app that was piloted in Sept & Oct 2011 during IBM's Centennial “THINK” Exhibit. It was designed to support accessible transportation and POI foraging in NYC.
  • 21. Handouts are available at: www.atia.org/orlandohandouts 21 IBM: “Access My N.Y.C.” Screen Shots Accessible Routes Accessible POIsHome Screen Accessible Transport
  • 22. Handouts are available at: www.atia.org/orlandohandouts 22 IBM: “Access My N.Y.C.” Data Sources & Types Public Transit  NYC Transit Bus & Subway, LIRR, Metro North RR, Long Island Bus, Bus Company  ADA Compliance Status  Accessible Entrances / Exits  Real-Time Service, Elevator and Escalator Status Transit Authority Private Transport & Taxis  For-Hire Vehicles (black cars, luxury limos)  Taxi Stands Taxi & Limo POI Accessibility:  Hotels  Museums  Restaurants  Much more… Disabilities Agency Private Transportation  Rentals (e.g. car, van, wheelchair)  Transfers (e.g. airport, helicopter, ferry, rail/bus)
  • 23. Handouts are available at: www.atia.org/orlandohandouts 23 The following software and services are being actively developed by our Research, Software and Services teams to meet the industry need for accessible travel, transportation and tourism. Data & Analytics  Infosphere Information Management Products  ITS Toolkit for Infosphere  Web Visualization Tools  Cognos for Transportation Traveler Applications  Intelligent Pervasive Platform  IBM Access My City Mobile App  IBM Accessible Mobile Dev + Test Consulting  Streetline Parking Solution Asset Management  Maximo for Transportation IBM: Offering Valuable Software & Services
  • 24. Handouts are available at: www.atia.org/orlandohandouts 24 Strategies & Technologies
  • 25. Handouts are available at: www.atia.org/orlandohandouts 25 Strategies Worth Pursuing 1) Open Geo-Access Data 2) Develop Innovative Traveler Apps 3) Embrace Social Business 4) Employ Data Analytics
  • 26. Handouts are available at: www.atia.org/orlandohandouts 26 Strategy 1: Open Geo-Access Data Strategy Key Considerations Technologies Collect, aggregate, and maintain data related to accessible travel, transportation and tourism. Make the data available in open formats to encourage application development. Public and private transport & POI data, static and real-time Authoritative vs. crowd-sourced Government vs. private or closed transport networks (e.g. resorts) Leadership by / involvement of PWD / advocacy groups Using standards where possible Web-based collection and update tools for data owners Asset management tools can produce system-generated data (e.g. elevators, buses) Stream computing/“big data” tools required for large volume, changing data (e.g. IBM Infosphere) Community mapping and data collection (e.g. Open Street Map, Wheelmap, Rick Hansen Global Access Map)
  • 27. Handouts are available at: www.atia.org/orlandohandouts 27 Strategy 2: Develop Innovative Traveler Apps Strategy Key Considerations Technologies Develop innovative web and mobile apps either in-house or with 3rd parties. Ensure that the apps themselves conform to accessibility standards. Types of apps to support different business needs (e.g. accessible transport, POIs) Platforms app will run on... e.g. mobile native app vs. web Network connected and disconnected modes Specialized AT for specific disabilities vs. broadly useful Use of established vs. in- process accessibility dev + test techniques Middleware components (e.g. IBM Intelligent Pervasive Platform) Dev toolkits for accessible UI (e.g. JQuery Mobile) Accessibility testing tools Apps focused on one transport mode (e.g. USF TAD) vs. broad multi-modal (e.g. IBM Access My City) Specialized HW (e.g. Sendero GPS, Durateq)
  • 28. Handouts are available at: www.atia.org/orlandohandouts 28 Strategy 3: Embrace Social Business Strategy Key Considerations Technologies Utilize social software, media and techniques to help achieve business goals – connecting people and resources. What kind of social functionality can be employed in the app? For example, a mechanism for people to communicate with each other? Will your application gather data from or send data to external social media (e.g. Twitter)? Will your app include a feature that allows people to review or rate content? What kind of privacy policies will be used, and how will these be communicated? Social collaboration and communication tools including live (synchronous) and asynchronous. Social tools as source of data (e.g. Tiramisu Transit) Integration tools for external social media (e.g. Twitter button, Facebook “Like”, etc). Review and ratings tools that crowdsource info (e.g. JJ's List)
  • 29. Handouts are available at: www.atia.org/orlandohandouts 29 Strategy 4: Employ Analytics (Insight & Optimization) Strategy Key Considerations Technologies Employ data analytics tools on collected data to gain insights and optimize travel, transportation and tourism operations. What business goals do you have? What insights would be useful in achieving those goals? For example, how many PWDs are using various parts of the transport network? What kind of analytics would be useful in improving the end-to- end traveler experience? For example, predictive analytics that would help PWDs perform fixed route journey plans with more reliability? Travel, transport, tourism operator analytics tools (e.g. IBM Intelligent Transport, IBM web-based visualization tools). Modeling and simulation for travel, transport and tourism operators. Analytics tools integrated into an application feature – e.g. smarter route planner uses predictive analytics.
  • 30. Handouts are available at: www.atia.org/orlandohandouts 30 Moving Forward... Together!
  • 31. Handouts are available at: www.atia.org/orlandohandouts 31 Moving Forward... Together!  Thank you... let's continue the dialogue!  IBM wants to research and pilot innovative technologies with partners and clients  Look for an upcoming blog on Accessible Transport Technologies, which I'll be editing for G3ict Bill Curtis-Davidson Business Development & Solutions Leader IBM Human Ability & Accessibility Center Twitter: https://twitter.com/#!/BCurtisDavidson Email: wacurtis@us.ibm.com
  • 32. Handouts are available at: www.atia.org/orlandohandouts 32 Thank you for attending this session • CEUs – Session Code: ECA-20 • More info at: www.atia.org/CEU • For ACVREP, AOTA and ASHA CEUs, hand in completed Attendance Forms to REGISTRATION DESK at the end of the conference. • For general CEUs, apply online: www.aacinstitute.org • Session Evaluation • Please help us improve the quality of our conference by completing your session evaluation form. • Completed evaluation forms should be submitted as you exit or to staff at the registration desk. • Handouts • Handouts are available at: www.atia.org/orlandohandouts • Handout link remains live for 3 months after the conference