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Innovating for impact (with no money)

   Building Perfect Council Websites2012

       National Motorcycle Museum

                12 July 2012
                William Perrin
                 @willperrin
         http://talkaboutlocal.org/ar
Motorcylce museuam relevant
                                      background in civic action




Stolen moped Grand Prixs c2002
Bingfield Park
Kings Cross
Most Saturdays when Arsenal at home
End with traditional moped bonfire                         Pics – Mark Bailey
Still locked into older CMS and
                      complex web of transactional
                      services                           Low risk low cost
    Local procurement remains slow                       innovation
  Budgets                          USA mobile market
                                                             Improvise
                                   about to pass 50%
  shrinking                        smart phone
  drastically                      penetration
                                                        Council senior
       Startling shift to mobile                        executives keep
                                                        having bright
Customers expectations keep leaping                     ideas
ahead
We all need to share the pain
                       in an age of austerity – the
                        web budget is cut by 30%




Oh dear – I can manage as long as
they don’t want any new stuff. But
that’s not likely to happen.
http://www.flickr.com/photos/mafleen/5280368304/sizes/l/in/photostream/
We need to talk to people
                        online we can’t afford as
                        much print or traditional
                              consultation




Help people find their own voice
online without me having a moderation
and tech support liability
Give people skills not a
platform

Talk About Local trains
people to find their own
voice online for their
communities that they own
and run

Camden Council, Broxtowe
Borouch Council, Cambs
County Council, Cabinet
Office, NESTA etc
We need a mobile app for
                       our staff to communicate on
                        the go as roving eyes and
                            ears of the council



Many already have own smart phones
all have camera phones – need mobile
and desktop solution for diverse use
cases
Street reporting – n0tice
new hugely flexible
platform developed by
GMG

Create noticeboard for
area

Use employee phones
smart or camera

All geo tagged




http://n0tice.com
Neighbourhood plans are
                       coming. We need a
                    something on the web to
                   help residents work to with
                    planners to draw them up



Need to visualise built environment
and provided shared work space for
public and council staff as peers
Google SketchUp (now
by Trimble) for 3D
visualistion

Use Google Earth
landscapes/terrain to
insert visualisations

Use Blogger or
Wordpress.com as the
discussion space

Google Docs for
drafting the plan and
managing documents
Van Heckler http://www.skyscrapercity.com/showthread.php?t=340952&page=14
Get me some Google glass
                          goggle things

                     I saw this thing in Wired....

                     The in flight magazine had
                           this amazing...



A new way of showing people what is
happening to the place around them
http://talkaboutlocal.org.uk/ar/


Talk About Local has a
very simple approach to
augmented reality – just
paste in an RSS feed of
content with geo tags
and walk away.

Click, copy, paste forget.

New posts with geotags
in your feed
automatically upload to
Layar – with click
through to your site and
‘take me there’
directions
Talk About Local provides consulting, training and business services to help people
         understand local grass roots media – please contact us for help

This work funds our public service mission to help people in isolated or deprived
                       communities find a voice online

Check out our new project helping the unemployed use a better online profile to
                seek work at http://networkingforwork.org.uk/

                          And http://talkaboutlocal.org

                        contact - hello@talkaboutlocal.org

                                   @willperrin

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Innovating for impact (with no money)

  • 1. Innovating for impact (with no money) Building Perfect Council Websites2012 National Motorcycle Museum 12 July 2012 William Perrin @willperrin http://talkaboutlocal.org/ar
  • 2. Motorcylce museuam relevant background in civic action Stolen moped Grand Prixs c2002 Bingfield Park Kings Cross Most Saturdays when Arsenal at home End with traditional moped bonfire Pics – Mark Bailey
  • 3. Still locked into older CMS and complex web of transactional services Low risk low cost Local procurement remains slow innovation Budgets USA mobile market Improvise about to pass 50% shrinking smart phone drastically penetration Council senior Startling shift to mobile executives keep having bright Customers expectations keep leaping ideas ahead
  • 4. We all need to share the pain in an age of austerity – the web budget is cut by 30% Oh dear – I can manage as long as they don’t want any new stuff. But that’s not likely to happen.
  • 6. We need to talk to people online we can’t afford as much print or traditional consultation Help people find their own voice online without me having a moderation and tech support liability
  • 7. Give people skills not a platform Talk About Local trains people to find their own voice online for their communities that they own and run Camden Council, Broxtowe Borouch Council, Cambs County Council, Cabinet Office, NESTA etc
  • 8. We need a mobile app for our staff to communicate on the go as roving eyes and ears of the council Many already have own smart phones all have camera phones – need mobile and desktop solution for diverse use cases
  • 9. Street reporting – n0tice new hugely flexible platform developed by GMG Create noticeboard for area Use employee phones smart or camera All geo tagged http://n0tice.com
  • 10. Neighbourhood plans are coming. We need a something on the web to help residents work to with planners to draw them up Need to visualise built environment and provided shared work space for public and council staff as peers
  • 11. Google SketchUp (now by Trimble) for 3D visualistion Use Google Earth landscapes/terrain to insert visualisations Use Blogger or Wordpress.com as the discussion space Google Docs for drafting the plan and managing documents
  • 13. Get me some Google glass goggle things I saw this thing in Wired.... The in flight magazine had this amazing... A new way of showing people what is happening to the place around them
  • 14. http://talkaboutlocal.org.uk/ar/ Talk About Local has a very simple approach to augmented reality – just paste in an RSS feed of content with geo tags and walk away. Click, copy, paste forget. New posts with geotags in your feed automatically upload to Layar – with click through to your site and ‘take me there’ directions
  • 15. Talk About Local provides consulting, training and business services to help people understand local grass roots media – please contact us for help This work funds our public service mission to help people in isolated or deprived communities find a voice online Check out our new project helping the unemployed use a better online profile to seek work at http://networkingforwork.org.uk/ And http://talkaboutlocal.org contact - hello@talkaboutlocal.org @willperrin