local video news with public service values


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how to do public service local news in video on the web in response to digital britain

needs voice over for full story - will do idc

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  • Video on the internet easy to do Free and quick to distributeThigns it isn’t – broadcast in the true sense scalable to very very large numbers- regulatedFinancially rewarding
  • Set up this TV station one afternoon jus tot prove that i couldNever marketed nor intended to be seen other than by me – so no ‘viewers’Three hours workFind film in youtube, take embed code, copy and paste into website. Hit save, done
  • Great fear of the loss of a local independent public service voiceRegulated to give baalnced newsThreat of a regional Maxwell
  • Capitlaists control the bottlenecks go around themPNP – 20 a day views from council2,000 visits a day
  • How CAN you save money in this environment?
  • local video news with public service values

    1. 1.<br />What if you started with the internet?<br />Local Television in the West Midlands<br />AWM Priestly Wharf <br />18 September 2009<br />William Perrin<br />Talk About Local<br />William Perrin TAL<br />
    2. 2.
    3. 3. <ul><li>Community TV done on the web
    4. 4. 50 films on Kings Cross
    5. 5. YouTube – embedded in Typepad blog
    6. 6. Budget £10 a year for URL
    7. 7. 2007 proof of concept only
    8. 8.</li></li></ul><li>The surplus generated by premium advertising was sufficient to allow the implicit subsidy of public or social goods..... But that subsidy is no longer available. <br />Digital Britain report<br />Is unwell<br />
    9. 9. Grim prognosis for trad. regional media<br />
    10. 10.
    11. 11. Bob maxwell<br />Citizen kane<br />Pluralism, plurality – ensuring many voices in the media for a healthy democracy<br />‘The priority for the Government is to focus on what is essential, and for most people it is news. ‘<br />DCMS news con doc<br />
    12. 12. Trad. media has low perception of internet <br />debate and comment<br />‘The only people who read such illiterate ‘local’ online rubbish are the halfwits who spend the wee small hours writing such tosh and railing against the unfairness of life, instead of going out and getting one’<br /><br />Johnson press website<br />
    13. 13. ‘Local websites of all shapes and sizes are providing community news and information to hundreds of thousands of people.....grass roots media can provide an accurate, reliable, popular sources of news and information without regulation or subsidy. Their news values and thresholds are new, reflecting grass roots interests and priorities.’<br />Digital Britain report<br />
    14. 14. (unfair) Internet perception of traditional public service TV budgets<br />
    15. 15. Dogme 95<br />Clerks<br /><ul><li>New entrants
    16. 16. low budget
    17. 17. high quality
    18. 18. back to basics</li></ul>Dogme manifesto<br />Clerks<br />Breaking The Waves – Lars Von Trier<br />Clerks – Kevin Smith<br />
    19. 19. Tough to get public service TV costs down<br />Legacy cost bases<br />Pensions<br />Unionised work force<br />Legal and process<br />Regulation<br />Legacy methods of production<br />50yo technology<br />Expensive hardware<br />Production values fetish<br />BBC sets high floor<br />
    20. 20. Public service news values are an editorial, cultural and business decision, not magic<br />Can we bring these values to video and other news on the web?<br />Truth and accuracy<br />We strive to be accurate and establish the truth of what has happened. Accuracy is more important than speed and it is often more than a question of getting the facts right. We will weigh all relevant facts and information to get at the truth. Our output will be well sourced, based on sound evidence, thoroughly tested and presented in clear, precise language. We will be honest and open about what we don&apos;t know and avoid unfounded speculation.<br />News values<br />Serving the public interest<br />We seek to report stories of significance. We will be vigorous in driving to the heart of the story and well informed when explaining it. Our specialist expertise will bring authority and analysis to the complex world in which we live. We will ask searching questions of those who hold public office and provide a comprehensive forum for public debate.<br />Impartiality & diversity of opinion<br />We strive to be fair and open minded and reflect all significant strands of opinion by exploring the range and conflict of views. We will be objective and even handed in our approach to a subject. We will provide professional judgments where appropriate, but we will never promote a particular view on controversial matters of public policy or political or industrial controversy<br />
    21. 21. Local PSN Manifesto<br />Fair<br />Truthful<br />Proportionate<br />Provocative<br />Playful<br />Local<br />Low cost<br />Not boring<br />Not evil<br />
    22. 22.<br />
    23. 23.<br />