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Degree, Now what? Personal Branding for Grads Too
 

Degree, Now what? Personal Branding for Grads Too

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College graduates aren't all being prepared equally across the board. Institutions that have taught institutional thinking have left out a very important lesson: Brand building. More appropriately, ...

College graduates aren't all being prepared equally across the board. Institutions that have taught institutional thinking have left out a very important lesson: Brand building. More appropriately, building a personal brand and selling it online. In 2011, we live in the age of social. Employers can find us online and assess our value through social media and social networking platforms so we have to be proactive in controlling that content by creating custom content. In communications, entertainment, and digital, its all about sharing. Sharing is caring. Hope you enjoy, and more-so, I hope it helps you!

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    Degree, Now what? Personal Branding for Grads Too Degree, Now what? Personal Branding for Grads Too Presentation Transcript

    • Branding for theConfused College Grad It’s Sallie Mae!!!
    • You were a kid once
    • No responsibilities
    • Now....
    • What to do with my degree?
    • You want this.
    • Stop doing this...
    • You’re competing with...
    • But sometimes....
    • ........or
    • Nope.
    • Nope.
    • Ready?
    • You need employers to want you......
    • You need employers to want you......
    • employers
    • employersYOU
    • (salivating) employers YOU
    • Does your Twitter attract....
    • These
    • Or does your Twitter attract..
    • Or does your Twitter attract..
    • Or does your Twitter attract.. These
    • You: “Wait?”Me: “Yes, it matters”
    • You: “Wait?”Me: “Yes, it matters”Yep, regardless of what Steve told you.
    • 67% of employers use some form of social networking
    • 67% of employers use some form of social networking
    • 67% of employers use some form of social networking
    • 67% of employers use some form of social networking
    • 87% of workers don’t usesocial networking for jobs
    • Pay attention
    • Outline your goals... ...make a blueprint
    • The World has changed
    • The internet can feed your brand
    • Aim higher
    • Stop being a big baby.
    • Gear up
    • Weapon of choice:
    • Weapon of choice: CONTENT
    • Build your resume Blog Vlog Learn EARN
    • Network or Get left in the cold
    • Make your brandshine...
    • Pick a career, or drown inindecision.
    • Re:Fresh
    • You want this.
    • BuildGet your contentGoogle in your up. area.
    • Share: Send it out to work for you
    • You build youIf it goes brand viral. better
    • If not. You still buildyour content resume
    • If not. You still buildyour content resume
    • Which is safer than this...
    • Become an industry leader
    • Don’t forget to... Follow @SavageLLife Comment. Tell me what you think
    • Thanks for viewing.Lawrence LaBee IV