Self-publishing tools and API's
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Self-publishing tools and API's

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Self-publishing tools and APIs presentation for BIB11 presentation. by Miral Sattar

Self-publishing tools and APIs presentation for BIB11 presentation. by Miral Sattar

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  • 1. Self-Publishing Tools & APIs Books in Browsers - October 2011 Miral Sattar @bibliocrunch | @miralsattar [email_address]
  • 2.
    • Miral Sattar, Founder of BiblioCrunch.com
    • B.S. Computer Engineering, Columbia
    • M.S. Digital Publishing, NYU
    • Software Developer for 7 years
    • 4+ years at TIME
      • Senior Product Development Manager
      • Launched digital initiatives (video, apps, blogs, e-books)
    “ Media companies are falling behind because they're failing to adapt their business models to what consumers want.”
    • Left TIME full-time to launch BiblioCrunch.com
    • BiblioCrunch.com – community platform where you can create e-books and bookazines on the fly
    Recognized a need in the e-book space! My Journey so far in Publishing
  • 3. Digital publishing is expected to grow to $2.7B by 2013, nearly nine times larger than 2009
    • E-book unit sales will skyrocket. By 2013, U.S. consumers will purchase 381 million e-books, roughly four times the amount they purchased in 2010.
    • E-books will bring in substantial revenues. In the next three years alone, e-book sales will grow at a CAGR of 72 percent to reach nearly U.S.$2.7 billion by 2013.
    Source: Yankee Research Group, 2011 CAGR=72% Total US E-book Sales (Millions) Total US E-Book Revenue (Dollars)
  • 4.
    • How can Authors and Publishers reach higher/repeat engagement with their target audience?
  • 5. Traditional content creator
    • Author/Writer
    Additional content creators
    • Bloggers
    • Journalists
    • Facebook Commentators
    • Foursquare users who recommend
    • LinkedIn users
    • Tweeters
    • Reviewers (e.g. Yelp, TripAdvisor, Foodspotting)
    • Google users
    Add additional content creators So many ways to tell a story
  • 6. Put customers (readers) at the center of your business
    • Customers/Readers matter as much as what you publish
    • Enable readers to participate in the book development process
    • Today we act and behave in groups online in social networks
    • Understand the community dynamics that surround your readers/customers
    Reader Author Readers Readers/Authors By leveraging self-publishing tools and APIs!
  • 7.
    • Calibre – Free, open source e-book library management and conversion
    • InDesign – Adobe InDesign is a software application produced by Adobe Systems
    • Sigil – WYSIWYG editor for your ePub files
    • Pages – Let’s you export your document into ePub
    • KindleGen –Command line tool used to build e-books that can be sold through Amazon's Kindle platform.
    KindleGen Self Publishing Desktop Tools: ePub, mobi, PRC
  • 8.
    • Bookworm – read ePubs online and validate them
    • ePub validator – web-based ePub validation (threepress.org)
    • Sigil – open source, multi-platform WYSIWYG ebook editor.
    • EPUBCheck – updated last month to validate EPUB3
    Validation Tools: ePub, mobi, PRC
  • 9.
    • pugpig - HTML5 publishing tool that let’s you publish HTML5 e-books & magazines
    • Baker Framework – HTML5 e-book framework to publish interactive books and magazines
    • Laker – framework for designing digital publications in HTML5
    Book App Tools: HTML5 based
  • 10. Various APIs: users contribute content
  • 11.
    • Leverage API’s to create HTML5 e-books:
    • Case Studies
  • 12.
    • Travel Guides
    • Unlock a TIME badge when you check into a location via foursquare
    • Launch Google Maps within the e-book
    • Pull in TripAdvisor or Yelp reviews into guide books while you visit a location
    Case Study #1: Integrate location-based API’s in travel guides
  • 13. Case Study #2: Integrate social media APIs into e-books
    • Integrate Twitter photos for community
    • Integrate Facebook
    • Integrate flash fiction streams
  • 14. Case Study #3: Create e-books from UGC
          • Create food guides, exercise guides, best of guides
          • Use reader recommended dishes to create food guides
          • Pull in recipes and reviews
          • Showcase user photos of food they’ve cooked
  • 15. Case Study #4: Leverage news content APIs You can already leverage news orgs APIs to create cool apps, why not to create contextual content in e-books?
  • 16. By using self-publishing tools and leveraging API’s:
    • You redefine the content creator
    • Stay on the cutting edge of e-book production
    • Reach higher engagement with target audience
    • Get automatic feedback with e-books or app books
    • Create community & social elements within the e-books themselves
  • 17.
    • All the ingredients are in your kitchen!
    • Keep building until you break it!