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Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
Mbc opening content_tahoma
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Mbc opening content_tahoma

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Transcript

  • 1. WELCOME TO THEMBC KICKOFF EVENT!23.04.2013FRAUNHOFER ZENTRUM FÜRVIRTUELLES ENGINEERING
  • 2. Copyright by mobilebusinessclub.deSmartphone penetration now at critical massSource: ComScore 2 /13
  • 3. Copyright by mobilebusinessclub.deTablet, smartphone growth in GermanySource: ComScore 3 /13
  • 4. Copyright by mobilebusinessclub.deBut being mobile not just about smartphones& tablets now……mobile access on your body4 /13
  • 5. Copyright by mobilebusinessclub.deAnd in cars5 /13
  • 6. Copyright by mobilebusinessclub.deThe age of the totally mobile consumer isupon usSource: Yankee Group 6 /13
  • 7. Copyright by mobilebusinessclub.deBut it is getting complex7 /13
  • 8. Copyright by mobilebusinessclub.deIt’s time to kick-start our MobileStrategies8 /13
  • 9. Copyright by mobilebusinessclub.deThis requires a shift in ourmarketing approach & bold newstrategies9 /13
  • 10. Copyright by mobilebusinessclub.de• Events• Networking hub for Stuttgart and beyond• Mobile content from the regionMobile Business Club is here to help10 /13
  • 11. Copyright by mobilebusinessclub.deA Mobile Cluster in Stuttgart?Telematics & Innovation(Daimler, Porsche)Software(HP)Big Data(IBM)Aug Reality &Research(Frauenhofer)11 /13
  • 12. Copyright by mobilebusinessclub.deWhere we are headedStuttgart12 /13
  • 13. Copyright by mobilebusinessclub.deLet‘s get started!

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