Complex evaluation of Poland's Data Center market as it stands in 2015 with predictions for the future. What will you find inside? Predictions for the future of IT outsourcing & its usage in individual sectors, overall ICT market overview, important drives for the DC growth, friendly Data Center, ISP, first carrier neutral Data Center in Poland.

1. Every
success
has
IT
Data center market 2015:
trends and overview

2. 2
About
Poland
Poland has emerged as an important and dynamic market
since the country began its transition to democracy and a market-driven
economy in 1989.
Country remains an attractive location for new investments,
both in the production and services sectors (free access to the Common Market
of approx. 500 million customers, a domestic market of approx. 40 million
customers, labour costs still lower than in Western European countries,
and highly skilled workforce
While the rest of Europe struggled with the global financial crisis,
Poland experienced GDP growth of over 20 percent from 2008-2013.
Poland is once again the largest recipient of EU structural and cohesion funds,
with €72.9 billion pledged from 2014-2020.

3. 3
ICT
market
Polish IT sector is one of the most vital and robust industries within the national
economy, with good fundamentals and further growth prospects.
According to the latest figures by research company DiS, the market value
in 2013 has increased by 4% and reached €5.5 bln, which represents
nearly 1.5% of Poland’s GDP.
The analysis carried out on behalf of Kapsch BusinessCom called
Polish IT sector the most dynamic in the region of CEE.
The analysts forecast the IT market in Poland will grow at a CAGR of 5.59%
over the period 2013-2018.
EU programmes planned for the 2014-2020 period, while still undergoing
development, will place more emphasis on innovation and modernization
of information technologies than the previous perspective.

4. 4
How
Beyond.pl
changed
na<onal
market?
First
…
…
Carrier
Neutral
Data
Center
…
fully
Redundant
Dual
Independent
Power
Bus
System
…
dual
cooling
systems
…
Data
Center
with
Management
Services
…
Cloud
Base
Infrastructure
for
SAP
ImplementaEon
…
Public
Cloud
with
Pay-­‐Per-­‐Use
Payments
…
Data
Center
with
Whole
Stack
of
VirtualizaEon
…
Data
Center
with
TIER
IV
ANSI/TIA-­‐942
raEng

5. 5
Data
Center
market
2015
overview

6. 6
Data
Centers
are
no
longer
a
part
Eme
or
a
side
component.
They
have
transiEoned
into
primary
points
of
engagement
and
informaEon
exchange
with
employees,
partners,
and
customers
in
today's
interconnected
world.
Cost
reducEon
has
become
a
primary
objecEve
and
companies
are
more
than
willing
to
achieve
this
through
collocaEon.
The
market
of
Data
center
colocaEon
has
substanEal
opportuniEes
and
is
expected
to
see
considerable
growth
in
the
coming
decade.
Future
for
outsourcing
IT

7. 7
Source::
Mortenson
2014
"Trends
in
data
centers"
What
is
driving
strong
DC
growth?

8. 8
The
CEE
region
is
very
compeEEve
in
comparison
with
Western
European
locaEons,
both
in
terms
of
energy
prices
and
other
IT
costs.
Beyond.pl
Data
Center
2,
Poznań

9. Datacenter
Friendly:
energy
pricing
9
POLAND = STEADY AND RELATIVELY CHEAP ENERGY
Average energy price depend from annual usage (eurocents)
Source: PMR, 2014

10. Datacenter
Friendly:
Free
COOLING
Facebook Data Center Redmond, Oregon US temperature profiles
vs
Beyond.pl Data Center, Poznan Poland
10

11. 11
In
2014
whole
CEE
data
centers
sector
is
approx.
300,000
m2
of
gross
space
36%
accounted
for
Poland
In
2014.
Poland's
DC
services
market
value
was
0,5
billion
USD
and
an
increase
of
15.6%
year
by
year
Beyond.pl
Data
Center
2,
Poznań

12. 12
Poland
–
perfect
loca<on
Source:
Data
Centre
Risk
Index
2013,
Cushman&Wakefield

13. 13
Ver<cal
segements
trends

14. 14
Financial
services
Financial
services
sector
has
a
market
share
of
23%
of
the
Europe
Data
Center
ColocaEon
market.
The
focus
on
priority
banking
and
customer
saEsfacEon
is
augmenEng
the
need
for
cloud
and
big
data
soluEons
which
require
data
centers
that
can
store
and
analyze
the
data.
Source: Market Shares, Forecasts & Trends

15. 15
European
economy
is
improving
steadily.
Improving
manufacturing
sector
and
rising
consumer
confidence
will
drive
the
product
sales
and
demand
for
various
products,
leading
to
augmentaEon
in
demand
for
Data
Center
space
impacEng
ColocaEon
revenue.
With
a
market
share
of
25%,
manufacturing
is
the
biggest
segment
in
data
center
ColocaEon
market.
Manufacturing
Source: Market Shares, Forecasts & Trends

16. Technology
Technology
sector
consEtutes
15%
of
the
Europe
Data
Center
ColocaEon
market.
The growth is being fuelled by
increasing demand from customers
who are more concerned about the
benefits they receive from the
services of a particular vendor.
16Source: Market Shares, Forecasts & Trends

17. 17
Energy
The
EU
aims
to
replace
at
least
80%
of
electricity
meters
with
smart
meters
by
2020
wherever
it
is
cost-­‐effecEve
to
do
so.
These
objecEves
and
technology
adopEon
the
European
countries
will
drive
the
need
for
big
data
soluEons.
The
trend
will
conEnue
in
future
too
on
account
of
rising
energy
needs
and
technology
adopEon.
Source: Market Shares, Forecasts & Trends

18. 18
Healthcare
Increasing
technology
adopEon
in
healthcare
industry
in
Europe
is
leading
to
demand
for
Data
Center
ColocaEon
Services.
Though,
European
enterprises
are
sEll
less
familiar
with
the
benefits
offered
by
Big
Data
and
AnalyEcs
soluEons
hampering
the
growth
of
the
Data
Center
Services,
but
increasing
number
of
healthcare
enterprises
are
now
moving
towards
deployment
of
these
soluEon
Source: Market Shares, Forecasts & Trends

19. 19
Local
government
Local
governments
across
the
world
are
invesEng
in
ICT
technologies
which
helps
in
providing
beeer
services
to
organizaEons,
ciEzens
and
consEtuents.
The
budget
constraints
are
pushing
the
government
enterprises
to
find
innovaEve
ways
to
operate
more
efficiently
at
low
costs.
ConsolidaEon
of
data
centers
and
reducing
operaEng
costs
is
one
such
strategy
being
adopted
by
various
governments
Source: Market Shares, Forecasts & Trends

20. 20
Ecommerce
According
to
the
report,
the
Centre
for
Retail
Research,
Poland
stands
out
the
highest
in
Europe,
growth
in
ecommerce
market
value,
which
in
2010-­‐2011
was
33.5%.
Source: Market Shares, Forecasts & Trends

21. 21
Media
and
entertainment
The
current
market
size
of
this
segment
in
Europe
Data
Center
ColocaEon
market
is
esEmated
to
be
$0.15
billion
and
will
reach
a
total
market
value
of
$0.40
million
by
the
end
of
2020.
The
compound
annual
growth
rate
for
the
forecast
period
is
17.56%,
which
is
highest
among
all
the
industry
verEcals.
Source: Market Shares, Forecasts & Trends

22. 22
Poland
is
facing
a
revoluEon
on
the
fixed
line
internet
market
towards
a
higher
share
of
fiber
opEc
technology
in
broadband
access.
As
an
EU
member,
Poland
is
obliged
to
implement
the
European
Commission’s
Digital
Agenda
to
develop
a
uniform
digital
market
by
2020.
The
biggest
growth
will
happen
in
the
services
based
on
opEc
fiber
network.
The
construcEon
of
this
network
is
related
to
the
EU-­‐financed
projects
ISP

23. About Beyond.pl
23

24. Beyond.pl
ICT
market
leader
with
10
years
experience
TOP 3 Poland Data Centers Providers and No1 quality leader
First Carrier Neutral Data Center
National Cloud Computing leader:
private - biggest VMware & Hyper V infrastructure for private clouds;
public - first public cloud In Poland, 1 400 days online
www.e24cloud.com by Beyond.pl
The only one data center provider with managed services
Beyond.pl provides a full range of IT Infrastructure Services for business
development since 2005. It distinguishes itself on the market thanks to a complex
approach towards its customers’ IT needs.
24

25. 25
Beyond.pl
is
carrier-­‐neutral
and
offers
global
connecEvity
and
close
access
to
all
Internet
Exchange
points
Beyond.pl
provides
all
cables
and
patches,
allowing
you
to
connect
to
every
desEnaEon
in
the
world
in
a
safe
and
secure
manner
First
carrier
neutral
data
center
in
Poland

26. 26
Beyond.pl
Data
Center
1 Beyond.pl
Data
Center
2
Total
size
of
the
facili<es:
13
000
sq
m

27. 27
Beyond.pl
Data
Center
1
• First carrier neutral DC in Poland
• Uptime: 8 years

28. 28
• FiveTier 1 carriers, as well as all regional ones
• Direct connections with backbone networks from leading carriers
• Two independent meet-me-rooms for network services

29. 29
• Early Smoke Detection Systems: VESDA
• Fire suppression system certified for EU use, based on neutral gas
• Redundant Power Supply System
• Two independent switch rooms with dedicated UPS systems
• Independent cable routes and power buses
• Fuel tanks with 36h reserve, refiling „under load” from external tanks

30. 30
• Highly efficient precise air conditioning system
• Two cooling buses
• Cooling distribution monitoring and control
• Biometrics and Multi-area access control
• CCTV, 24/7/365 surveillance
• Two independent Support Teams on site (infrastructure
and technology)

31. 31
List of carriers on site
Carrier neutral, 4 independent fibre optic routes from three directions,
two meet-me-rooms
International carriers
• Level3 - PoP 4 Tbit
• TeliaSonera - PoP
• Cogent - PoP
• RETN - PoP
• InterRoute - PoP
• KAIAGLOBAL
• NTT Communications
Regional carriers
• Orange Polska - the biggest operator in Poland (national ring)
• Netia - second biggest operator in Poland (national ring)
• Exatel - the most important carrier in banking telecommunications (national ring)
• Atman - the THINX exchange point operator
• T-Mobile - the biggest mobile operator in Poland (national ring)
• Hawe - the biggest dark fiber connections supplier in Poland
• Poznań Internet Exchange - created and operated by Beyond.pl

32. 32
Beyond.pl
Data
Center
2:
over
12
000
sq
m
state-­‐of-­‐art
data
center

33. 33
Total
Capacity:
1
600
racks
Power
supply
14
MW
The
only
ANSI
Cer<fied
TIER
IV
facility
in
POLAND

34. 34
Carrier neutrality
200 sq m of dedicated meet-me-rooms

35. 35
THE
ONLY
ONE
IN
POLAND:
TIER
IV
ANSI/TIA-­‐942
cer<fica<on

36. Contact:
sales@beyond.p
www.beyond.pl