Emailmarketing - checklist
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Emailmarketing - checklist

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A checklist to ensure your email campaign works effectively.

A checklist to ensure your email campaign works effectively.

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Emailmarketing - checklist Emailmarketing - checklist Presentation Transcript

  • Email Campaign delivery checklist.
  • 1 Do all the links work and are they going to the correct place?
  • 2 Do you have a plain text version? Is it the same as your HTML content?
  • 3 Do you have alt tags and do they show links?
  • 4 Do all your pictures have links and are they going to the correct place?
  • 5 Is your email personalised and are the names in your list correctly formatted and present?
  • 6 Do you have a clear unsubscribe button and does it work?
  • 7 Do you have trust earning text at the top?
  • 8 Are you tracking your links using Google Analytics?
  • 9 Have you cleaned your distribution list of opt outs?
  • 10 How does your email look in different inbox clients?