The Future of Public Relations

The Future of PR: What’s Old Is New Again www.marketingprofs.com | @bethharte Beth Harte, Community Manager, MarketingProfs

Publicity. Image source: http://gowans.files.wordpress.com

Public Relations.

Seven Areas of PR

Media Relations Image source: http://i.pbase.com

Advertising

Press Agentry

Public Affairs (Gov’t) Image source: http://commons.wikimedia.org

Public Affairs (Community) Image source: http://www.bankstownsports.com

Issues Management Image source: http://www.smarts.co.uk/Ireland

Lobbying Image source: http://commons.wikimedia.org

Investor Relations

Image source: http://www.austinkleon.com

The Past...

Is Now The Present.

This No Longer Works.

Listening Works.

Being Found Works. Image source: http://commons.wikimedia.org

Communicating Works.

Partnering Works.

Telling Your Story Works.

People Talking Works.

Social Media Tools Will Change. People Being Social Won’t.

“ He that speaks much , is much mistaken.” -Benjamin Franklin, 18 th Century

“ Learning to speak like a human isn’t a parlor trick.” -Cluetrain Manifesto, 20 th Century

How Will You Speak In The 21 st Century?

Beth Harte, Community Manager, MarketingProfs www.marketingprofs.com | @bethharte

http://www.mpdailyfix.com	380
http://www.yucezerey.com	83
http://www.slideshare.net	44
http://www.pazarlamatrendleri.com	42
http://posterous.freshpeel.com	41
http://www.pranista.com	25
http://storify.com	10
http://www.nnjbootcamp.org	10
http://rajasidupang.blogspot.com	9
http://www.marketinginnovatie.org	8
http://www.litmanlive.me	6
http://translate.googleusercontent.com	5
http://rajasidupang.blogspot.fr	2
http://posterous.com	2
http://www.mynewsletterbuilder.com	2
http://rajasidupang.blogspot.nl	2
http://www.google.com.tr	1
http://belajarpublicrelations.blogspot.com	1
http://www.iweb34.com	1
http://www.mefeedia.com	1
http://parkhe.typepad.com	1
http://rajasidupang.blogspot.de	1

by Beth Harte